Depends for me: if I actually like the person and not with them for something - then the person I'm dating and making it work. But if I'm with someone to be with them (or they pressured me into dating her) then my make-up (and contrary to want the 1st person said I don't give a care if I look bad, I'm human. not a model)
I don't know what kinda women your dating but just wow?, i used to spend tons of hours with my ex,a lot more time with her then she was putting on makeup. If it takes a women more then 1 hour to put on make up there's something wrong with her.