Been cuddling for a long time now, still love it. In fairness to your partner though, you really need to be aware of the etiquette of cuddling. World class cuddlers all agree that it's very bad manners to be the first person to let go.
truthfully to me its better than kissing my girlfriend. because we get to just lay/sit next t eachother and talk about our days and just lean close to eachother. its really great to end a day with my head against my girlfriends head. because kissing is one thing, cuddling is another because you get to be close to each other and have contact but at the same time you can talk and tell each other everything