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Should you bleach your hair before dying it?

My friend is think about dying her hair an artificial red. Her hair is a very dark brown. Should she bleach it a lighter color to help the color show up more? Is there a particular brand that helps get a very solid red color if you have dark hair?

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Yes and you should use lightning crystals instead of bleach, it is less damaging. And red ken is a good brand, the darker the hair the higher the number on the bottle you will want

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Oh my gosh, thank you!
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No not for me it makes my hair all dry

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Yes you need to bleach it when you're going to a lighter Color I know since my hair is bright artificial red. I've used loreal hicolor red and I've used splat in my opinion they're the bet I've ever used. I've tried Ice cream which wa terrible and a lot of other brands they were good but not for the artificial Color I was looking for.

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Just make sure that you tell her to get a good shampoo and conditioner that will repair damaged hair and keep in the Color and if she really wants to go the extra mile in taking care of it get some high tech shampoo an conditioner like me ahaha :$
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Gracias.
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De nada ;;))
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