Hi, guys, you cannot play blu-ray movies directly on Xbox 360. In order to watch Blu-ray on Xbox 360, you would need to rip Blu-ray to Xbox 360 first and then you are able to watch Blu-ray on Xbox 360 freely. Here I have a good idea for you. http://www.leawo.com/blu-ray/bluray-to-xbox.html Above is a link which show you how to play blue ray movies on xbox 360 step by step. Just follow the tutorail to achieve that.