About.com defines corporate house style as a set of guidelines used in companies and organizations of all types that governs punctuation, spelling, capitalization and other matters related to the readability and visual appearance of printed documents and web sites. A corporate style may follow an established style such as Chicago or AP, or it may be a style unique to the corporation.Know More
Corporate house style is an essential component of branding a company in the minds of potential customers. Key elements of house style are color, font and typography, logo and tone of language.
Different colors have unique psychological effects on people. For example, orange is energetic and attention-grabbing, while blue evokes trust and stability. A corporation must pay considerable attention to the colors it uses in its internal and external communications.
Fonts and typography are also important to how a company presents itself. Heavy fonts imply seriousness and trust, scripted fonts elegance and sophistication, while others are cute and playful. It is doubtful that a law or public accounting firm would use the same font and typography as a sports franchise or fast food chain.
The logo is another key element of a firm's house style. It is a visual representation of the company, and the best logos are easily recognizable by the public. McDonald's Golden Arches and Apple's once-bitten apple are two famous examples.
Finally, as with the other elements of corporate house style, tone of language is used to cement the company's place in the marketplace.Learn more in Architecture
A rambler style home is an L- or rectangle-shaped home that lacks decorative detailing on the outside and uses a minimal amount of interior walls in the effort to maximize each square foot of living space. Rambler style homes are also called ranch-style, California Ramblers, Western Ranch and American Ranch. Popularized in 1932 by architect Cliff May, rambler style homes experienced widespread popularity during World War II.Full Answer >
Dome houses are a type of kit house crafted with a dome shape. This configuration makes the house better able to resist hurricane-force winds, and the compact open design makes it energy-efficient as well.Full Answer >
The Sydney Opera House is primarily made from concrete, granite, glass and ceramic materials. Its trademark white shells are made from precast concrete reinforced with steel and are covered by over 1 million ceramic tiles. Other walls are made from laminated glass supported by steel mullions or by granite-clad concrete.Full Answer >
The first floor of Biltmore House includes a solarium, which is an indoor winter garden, a banquet hall, a 5,000 square foot library, a billiard room, a music room, a den, a smoking room, a reception hall and a breakfast room.Full Answer >