Q:

How did Nike get its name?

A:

Quick Answer

Nike, a sportswear company, gets its name from Nike, the Greek goddess of victory. Nike was a winged goddess, and the Nike logo also features wings.

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Full Answer

The Nike logo was designed by Carolyn Davidson, who earned $35 dollars for her logo. According to the DailyMail, she was also given 500 shares of stock, which is worth over $500,000 as of June 2014.

Nike was initially founded as Blue Ribbon Sports by Bill Bowerman and Phil Knight in 1964. It officially became Nike Inc. in 1971 following a break from Onitsuka Co., a Japanese shoe manufacturer. Blue Ribbon Sports was initially a distributor of Onitsuka athletic shoes, and it moved to the new Nike brand as it broke from Onitsuka and began to manufacture its own shoes.

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    Why is Nike so successful?

    A:

    Nike is successful because of its marketing strategy, brand recognition and research into changing consumer demands. Nike has continued to grow by targeting both male and female athletic wear consumers and expanding product offerings into every available market.

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  • Q:

    What is "What the Kobe?"

    A:

    “What the Kobe” is the eighth Kobe Bryant basketball shoe released by Nike. The shoe features a variety of colors, including orange and crimson. The Nike Kobe 8 “What the Kobe” shoes were released to the public for purchase in December of 2013.

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    How do you design your own shoes?

    A:

    Several shoe companies provide customization options online, such as Nike, Vans, Converse, Reebok and Adidas. These companies allow customers to design features such as the colors, patterns, stitching and body shape of shoes before making a purchase.

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    In what country are Jordan shoes made?

    A:

    Air Jordan shoes are manufactured by Nike primarily in China. As of 2014, one of the primary manufacturing facilities for Air Jordans is the Yue Yuen factory in Dongguan, China, which is owned by the Pou Chen Group, a Taiwanese company that is the primary supplier in China for Nike.

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