Q:

How did Nike get its name?

A:

Quick Answer

Nike, a sportswear company, gets its name from Nike, the Greek goddess of victory. Nike was a winged goddess, and the Nike logo also features wings.

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Full Answer

The Nike logo was designed by Carolyn Davidson, who earned $35 dollars for her logo. According to the DailyMail, she was also given 500 shares of stock, which is worth over $500,000 as of June 2014.

Nike was initially founded as Blue Ribbon Sports by Bill Bowerman and Phil Knight in 1964. It officially became Nike Inc. in 1971 following a break from Onitsuka Co., a Japanese shoe manufacturer. Blue Ribbon Sports was initially a distributor of Onitsuka athletic shoes, and it moved to the new Nike brand as it broke from Onitsuka and began to manufacture its own shoes.

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Related Questions

  • Q:

    Why is Nike so successful?

    A:

    Nike is successful because of its marketing strategy, brand recognition and research into changing consumer demands. Nike has continued to grow by targeting both male and female athletic wear consumers and expanding product offerings into every available market.

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  • Q:

    What are some popular shoe brands?

    A:

    Nike, which makes athletic shoes for both men and women, is one of the most popular shoe brands in the world as of 2015. Nine West and Steve Madden are two of the most sought-after brands in women's footwear.

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    How do you design your own shoes?

    A:

    Several shoe companies provide customization options online, such as Nike, Vans, Converse, Reebok and Adidas. These companies allow customers to design features such as the colors, patterns, stitching and body shape of shoes before making a purchase.

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    What are NIKEiD custom shoes?

    A:

    NIKEiD is a feature introduced by Nike in 2010 that allows customers to customize shoes and other products purchased from the company. Some of the customizable features included in NIKEiD are the color, pattern and material used in the construction of the item.

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