Mascara was invented by the ancient Egyptians around 4,000 B.C. Egyptians used kohl to darken their eyelashes and eyebrows in hopes of warding off evil spirits and protecting their souls. Men and women both wore kohl.
Kohl contained ingredients such as malachite, galena, charcoal, honey, water and crocodile stool. After the fall of the Roman Empire, people stopped using kohl in Europe, but it was still used for religious purposes in the Middle East. The first nontoxic, industrial mascara was produced in 1913 by the French chemist Eugene Rimmel. T.L Williams, owner of Maybelline, was the first to devise packaging similar to today's packaging to market mascara.