Q:

What is a creative designer?

A:

Quick Answer

A creative or graphic designer is responsible for illustrating, photographing and laying out promotional and functional materials for a business. A creative designer can design advertisements, brochures, websites, mobile apps, fliers and anything else involved in a marketing mix.

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Full Answer

A creative designer must posses several traits to succeed in the industry. A person must have a strong visual sense and know how colors, type and space work with each other. She must also have a strong knowledge of computers and several different design software packages. A designer must be able to present her ideas in a clear and concise fashion, which makes public speaking skills necessary. In addition to knowing the latest software packages, creative designers need to understand web mark-up language to work together with developers on websites.

Along with having a knack for artistry, a creative designer must understand branding and be able to represent the message of the company for which she works. It is the responsibility of the creative designer to make the company stand out in a crowded field where each person in the developed world is exposed to close to 3,000 different sponsored messages a day. A creative designer must be able to take criticism and use it to make her work better.

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Related Questions

  • Q:

    How do you become a fashion designer?

    A:

    For those considering a career in fashion design, a bachelor's degree in art, fashion design or fashion merchandising along with a portfolio of drawings and photographs demonstrating their work is necessary when seeking employment. Internships and apprenticeships with fashion designers or fashion buyers demonstrates knowledge and expertise in this field.

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    What does an interior designer do?

    A:

    Interior designers come up with creative plans for decorating a space by balancing individual design elements, such as furniture layout, color scheme and functionality. Interior designers typically need a diverse skill set to produce layout sketches, provide cost estimates for clients and foster business relationships with contractors.

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  • Q:

    What do creative directors do?

    A:

    Creative directors essentially formulate and implement marketing campaigns, producing written, digital and electronic content for firms and interacting with media and outside consulting firms. Creative directors bear responsibility for companies' promotional products, including trade show materials, brochures, newsletters, radio ads and television ads. They sometimes demonstrate expertise in particular areas, such as photography, design and digital marketing.

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  • Q:

    How much education does a fashion designer need?

    A:

    Fashion designers normally have a bachelor's degree in fashion design or marketing and gain initial experience in the industry through internships or working as an assistant designer. During this time, an aspiring designer creates a portfolio, which is used by a fashion company to gauge the creativity and talent of an individual before employing him, according to Truity.

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