Business correspondence is important because it enables a business to maintain a proper relationship with its stakeholders and customers, explains American Stationary. Job seekers also use business correspondence to communicate with employers in a professional way.Know More
Understanding the principles of business correspondence is one of the most fundamental tasks for any business professional. For instance, during a job search, using business correspondence is a great way to follow-up after an interview and build a network of referrals. Similarly, businesses use business correspondence to develop a professional relationship with their customers. Alternatively known as customer correspondence, this form of communication is an effective way of building a loyal customer base. It gives companies the ability to communicate continuously with their customers and eventually develop an understanding of their needs and wants to gain an advantage over competitors.
According to Business Dictionary, business correspondence is "any written or digital communication exchanged by two or more parties." Business correspondence comes in the form of letters, emails or text messages. The method of correspondence depends on the issue being addressed, as well as on the party receiving the message. Business correspondence is also used to gather a paper trail of events between particular dates.Learn more about Business Communications
An example of a bad mission statement is: "To create a shopping experience that pleases our customers; a workplace that creates opportunities and a great working environment for our associates; and a business that achieves financial success." Albertson's is a grocery store with a mission statement that fails to mention what the company does.Full Answer >
A business proposal is a written document that outlines a business idea in order to gain potential clients or customers or to entice an investor to make an investment in the business. A business proposal is also used when requesting a loan from a bank.Full Answer >
A change of ownership letter is a formal way of announcing to loyal customers that a company or a business is about to go under a change of management or ownership. The letter includes the name of the new owner and the new owner's contact information, as well other information that the former and current owners deem necessary to share with their customers.Full Answer >
Laura Lake explains on About.com that a logo is a symbol that provides customers with instant and powerful brand recognition of a business and the products or services being offered. It is part of a company's branding strategy, and it serves as a small ad for the company.Full Answer >