Q:

What is Taco Bell's mission statement?

A:

Quick Answer

Taco Bell's full mission statement is "We take pride in making the best Mexican style fast food providing fast, friendly, & accurate service. We are the employer of choice offering team members’ opportunities for growth, advancement, & rewarding careers in a fun, safe working environment. We are accountable for profitability in everything we do, providing our shareholders with value growth.”

Know More
What is Taco Bell's mission statement?
Credit: Mike Mozart CC-BY-2.0

Full Answer

Taco Bell is owned by Yum! Brands, which purchased the company from its creator, Glen Bell. Yum! Brands also owns KFC and Pizza Hut. The creator of Taco Bell, Glen Bell, had a personal mission along with many philosophies about food, people and business that contributed to the early success of Taco Bell. On the company's website, a quote from Glen Bell states "You create the person you become."

Bell grew up poor, and he had worked since he was very young to help support his family. In 1943, he was deployed overseas as a Marine, where he honed the skills of purchasing, cooking and managing food to be served to the masses. Given the opportunity to go into business for himself, Glen Bell thought it was important to bring good food to hard-working Americans on a budget and started out selling burgers, a business he funded by selling his sister's refrigerator. The endeavor thrived, and the successful businessman later revolutionized the fast-food market in the 1950's by selling the very first fast-food taco. In the 1960's, Glen Bell decided the architecture of his restaurant needed a more authentic feel and commissioned an architect to revamp the company's look by designing the mission-style aesthetic that most Taco Bells across the globe still sport today. Taco Bell now has over 6,000 restaurants across the United States.

Learn More

Related Questions

  • Q:

    What are IBM's vision statement and mission statement?

    A:

    IBM Corporation’s mission, vision, and value statements have never really changed in principle since the company’s incorporation in 1911. The corporation’s vision, mission, and purpose statements are somewhat intertwined and enshrined in its value statements: "Dedication to every client's success. Innovation that matters, for our company and for the world. Trust and personal responsibility in all relationships."

    Full Answer >
    Filed Under:
  • Q:

    What is the mission statement of Marriott Hotel?

    A:

    As of 2014, Marriott does not have a formal mission statement, but it does have a vision statement which reads "To be the #1 hospitality company in the world." The proper name of the company is Marriott International, and it went public in 1953.

    Full Answer >
    Filed Under:
  • Q:

    What is Research in Motion's mission statement?

    A:

    Research In Motion's mission statement is: To provide platforms and solutions for immediate access to email, phone, text messaging, Internet and intranet-based applications. Research In Motion also provides technology that enables third-party developers and manufacturers to enhance their products and services. Research In Motion became Blackberry in 2013.

    Full Answer >
    Filed Under:
  • Q:

    What is Apple's mission statement?

    A:

    Apple's mission statement essentially provides a list of Apple products. Specifically, Apple mentions the construction of the Mac personal computer, the iPhone, and digital music. Unlike conventional mission statements, the Apple statement does not specifically mention any future intentions. According to Business Insider, the mission statement reads more like a product catalogue than a mission statement.

    Full Answer >
    Filed Under:

Explore