Shopping for Snapback New Era Hats
By Mark Cook
, last updated July 8, 2011
New Era is unquestionably the most popular brand of caps and hats in the market today. It is the official licensed hat manufacturer of Major League Baseball and the National Basketball Association as well the National Hockey League. New Era burst onto the hat scene with their fitted caps back in the 1990’s and has since remained the top dog of hat companies. Their fitted hats have become the standard of high-quality, high-brand caps as the hat size is specific and size-oriented. However, like most fashion trends, hat styles are going back to the snap-back classic trend. It is a retro look that is once again becoming cool again and thus gaining in popularity. These snapbacks are adjustable so one size hat will fit all head sizes. All caps used to be snapbacks as this was the simplest way of manufacturing them for the mass population. These snapbacks took a backseat to fitted caps for most of the last decade but their resurgence, especially since combined with the New Era brand, has made them a hot commodity once again.
New Era Locations
The first place you should look to purchase a New Era snapback is through the manufacturer itself. New Era has an extensive online inventory of hats spanning all major sports including minor team affiliations as well as other designs. The New Era website, shop.newera.com, offers a comprehensive look at all their hats which are divided by type. Simply go to the website and search keyword snapback to see a full list of their snapback caps. New Era has three different brands of snapback caps including their 920 Adjustable and 940 Adjustable; however their most popular line is 9FIFTY. This 9FIFTY line incorporates all their snapbacks of major sporting teams and offers varieties in material including canvas and leather. You can also search through results by these sub-brands to give you a closer look at exactly what you’re searching for.
Also, you can get a New Era hat by simply going to their store. New Era has flagship store locations in Buffalo, NY, New York City, NY and Atlanta, GA as well as overseas locations. These flagships stores offer a wide selection of snapback caps as well as other New Era products and although their selection is not quite as extensive as the website, it is pretty large. Going into one of these stores will allow you to try on different types of snapbacks so you can look around there and buy your hat online later on.
In addition to these New Era flagship locations, you can find New Era products at other sporting goods stores. Modells, Sports Authority, and Dicks each offer a variety of New Era hats. Be aware that these stores do not have the most extensive selection and often their products are limited to their respective local sports teams. However, if you’re looking for a snapback of your favorite nearby team than this could prove to be the easiest and most convenient way of purchasing a New Era snapback.