Pepsi Kona and Pepsi A.M. failed because consumers didn't want to drink fizzy beverages at breakfast, according to CNN. Both versions of Pepsi failed after just a few months on the market.
Mental Floss states the that soda company rolled out Pepsi A.M. in 1989 because consumers were drinking less coffee. Despite containing 28 percent more caffeine than its regular product, Pepsi was unable to convince consumers that a morning can of cola was a good idea.
Pepsi Kona was released in 1996, only this time, the idea was to flavor the drink like coffee. This beverage also failed, as it never made it out of the test marketing stage. Again, consumers were not willing to replace warm, morning drinks with cold colas.
Boston University's Daily Free Press reveals other Pepsi products failed while trying to capture niche markets. Crystal Pepsi, Pepsi Blue and Pepsi Ice Cucumber are other flavors that failed to win over consumers. While the company always tries to roll out new products to varying degrees of success, one strength of the brand has been contractual agreements with college and university campuses. As of 2009, Pepsi had more than 750 exclusive contracts with colleges. These contracts stipulate that the only sodas that can be served by cafeterias or in vending machines are those bottled by Pepsi.Learn More
One interesting fact comparing Pepsi and Coke is that the Coca-Cola brand is worth more money than Budweiser, Pepsi, Starbucks and Red Bull combined. According to the Business Insider, Coca Cola was worth an estimated $74 billion as of 2011, and Budweiser, Pepsi, Starbucks and Red Bull were worth a combined total of approximately $50 billion.Full Answer >
The Pepsi soft drink is made from carbonated water, high fructose corn syrup, caramel color, sugar, phosphoric acid, caffeine, citric acid and natural flavor. The Pepsico brand also features a number of other beverages, including Gatorade and Amp energy drink.Full Answer >
Dr Pepper is a product of the Dr Pepper Snapple Group. Bottlers owned by PepsiCo, The Coca-Cola Company and others are licensed to bottle and distribute Dr Pepper in some parts of he United States and the rest of the world.Full Answer >
The pH level of Pepsi is approximately 2.5. The pH level is a measure of the acidity or alkalinity of a substance. The pH or potential of hydrogen scale starts at 0 and ends at 14.Full Answer >