Who was Duncan Hines?
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Who was Duncan Hines?

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Quick Answer

Duncan Hines was a traveling salesman who became known for his reviews and list of recommended restaurants, motels and hotels across the country. Today, he is most closely associated with a line of food products that bears his name.

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A Kentucky native, Duncan Hines began his career as a traveling salesman. Because he averaged more than 40,000 miles per year of car travel across the country, he ate an inordinate amount of meals in various restaurants. During the 1930s, he compiled a list of recommended restaurants and sent it to his friends at the holidays. This was the beginning of his evolution into one of the country's best known food critics and restaurant raters.

Many companies asked to use his name as an endorsement, and his name and seal of approval was found on many restaurants, kitchen tools and even appliances. He and Roy Park founded Hines-Park Foods, which carried a line of roughly 250 different food products. Proctor and Gamble merged with Hines-Park Foods just 5 years later, and the new company was responsible for launching the well-known Duncan Hines cake and other dry mixes that his name is most closely associated with by modern consumers.

A Kentucky native, Duncan Hines began his career as a traveling salesman. Because he averaged more than 40,000 miles per year of car travel across the country, he ate an inordinate amount of meals in various restaurants. During the 1930s, he compiled a list of recommended restaurants and sent it to his friends at the holidays. This was the beginning of his evolution into one of the country's best known food critics and restaurant raters.

Many companies asked to use his name as an endorsement, and his name and seal of approval was found on many restaurants, kitchen tools and even appliances. He and Roy Park founded Hines-Park Foods, which carried a line of roughly 250 different food products. Proctor and Gamble merged with Hines-Park Foods just 5 years later, and the new company was responsible for launching the well-known Duncan Hines cake and other dry mixes that his name is most closely associated with by modern consumers.

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