How Do I Calculate Market Potential?


Market potential refers to the highest expected number of revenue from sales of a product by all suppliers in a market for a given period. It can be a useful tool in helping you determine the potential of the market for a given product that you wish to supply. It is calculated by getting the product of the population size, percentage of product users, percentage of available product, percentage of awareness.
Similar Questions
About -  Privacy -  Careers -  Ask Blog -  Mobile -  Help -  Feedback  -  Sitemap  © 2015