Find the Best sells a 750-milliliter bottle of 80-proof Absolut Vodka for approximately $20. The actual price paid depends on the retailer and the location.
The shelf price varies based on the outlet’s mark-up and taxes applicable in their location. Roughly half of the states control the sale of liquor including the amount of mark-up. In unregulated states, the mark-up a store adds may vary from one to the next. Excise taxes vary widely from state to state, from a low of zero in Vermont and New Hampshire up to $35.22 per gallon in Washington State. State and local sales taxes and additional taxes levied by some local jurisdictions may add yet more to the retail price.