What if a franchisor wants to sell franchises in south carolina but does not have a federally registered trademark?
If someone wanted to sell a franchise in South Carolina but didn't have a federally registered trademark it wouldn't make much of a difference. A trade mark is something for one's customers to relate and identify the product to a source. It not being federally registered just means another business will most likely be allowed to use the trade mark as well.
Franchising is the practice of using another firm's successful business model. The word 'franchise' is of Anglo-French derivation - from franc - meaning free, and is used both as a noun and as a (transitive)...