What is Atkinson and McClelland's achievement motivation theory?


The achievement motivation theory of John Atkinson and David McClelland is one of the most highly cited theories of motivation in contemporary psychology. This theory was proposed as the result of their research that focused on motivators for cognitive processes, like the expected or perceived value of the results of an action. The achievement motivation theory was published in 1953.

The achievement motivation theory supports the idea that actions are driven by the motivation to meet or exceed a certain standard of excellence perceived by the individual or society as a whole, when considered from a macro perspective. The need to achieve or meet a certain standard of excellence is thought to have derived from the first years of a child's life as the result of the way parents expect or reward independent action in their children. Thus, achievement motivation as a personality characteristic is not necessarily the same in each person.

For children who were greatly rewarded for independence, achievement motivation factors more highly in their cognitive processes, while children who were neglected do not have a history of feeling pride in meeting a certain standard of excellence. Atkinson and McClelland believed that when children are properly motivated, the emotional arousal that occurs within the unconscious becomes stronger when a child is challenged with the possibly of success.

Q&A Related to "What is Atkinson and McClelland's achievement..."
Kurt Lewin and David McClelland theorized that motivation can be oriented toward avoiding failure or toward achieving success, and those are essential determinants of achievement
According to this theory, the following three needs motivate people: •. Achievement. This is the need to perform well, achieve success, and get recognized for it. The key idea
Arousal theory states that we are
I have never heard of any Rosa Parks Achievement theories! Sorry! :/.
Explore this Topic
The achievement motivation theory is the theory that people are motivated to succeed by seeking out achievement. These people are encouraged by succeeding at difficult ...
About -  Privacy -  Careers -  Ask Blog -  Mobile -  Help -  Feedback  -  Sitemap  © 2014 Ask.com