What Is Horizontal Integration?

Answer

Horizontal integration refers to a strategy used by a business or corporation that seeks to sell a kind of product in numerous markets. It simply means a strategy to increase your market share by taking over a similar company.
Q&A Related to "What Is Horizontal Integration"
Controlling the prices for a product by eliminating the competition.
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Expansion via acquisition of a competitor or by adding outlets to a chain. For example, a book publisher might acquire another publishing house to increase its stable of editors and
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Horizontal Integration is when a company expands its business into
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horizontal integration: absorption into a single firm of several firms involved in the same level of production and sharing resources at that level
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