What is the definition of bottom-up development?


Bottom-up business development is an organizational strategy that emphasizes the importance of individual solutions and approaches over generalized policy. This business model improves the morale and involvement level of employees, and it is often more versatile than a top-down approach, according to the Houston Chronicle.

While a top-down development model allows the business owners to control every aspect of their operations more easily, it also limits the opportunities for problem solving and improvement that can be developed on an individual level. Smaller businesses often employ a bottom-up approach when they are seeking a management system that maximizes the effectiveness of their limited resources and efforts.

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