What is the meaning of traditional media?


Traditional media are defined as those mechanisms of mass communication that predate the Internet and the digital age. The primary forms of traditional media include television and radio as well as print newspapers and magazines.

With the advent of the Internet and associated technology, traditional media outlets are in a period of flux. Some resources, such as daily newspapers, find themselves facing the challenge of incorporating new technologies into their paradigms or facing closure. Traditional media is contrasted with new media. New media is something of a catchall term associated with resources that relate to the Internet and the various types of digital technologies.

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traditional media | Define traditional media at Dictionary.com
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