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Online Focus Groups
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Online Focus Groups
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A focus group is another type of survey where a group of individuals are invited to discuss a certain topic related to the company that sponsors the focus group. You may or may not know the point of the discussion and they are often hosted ...
This is a focus group that takes places on the web rather than in person. On-line groups can either be in a chat room or people commenting on a regular basis on a bulletin board.
Online Focus Groups are fast, inexpensive, and effective when used strategically. They are not just an inexpensive alternative to traditional groups. Instead, they offer the following important methodological benefits: They are more conveni...
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Answers to Other Common Questions
Online focus groups (whether chat rooms or bulletin boards) should not be considered a substitute for all traditional face-to-face focus groups. There are situations when online groups are not recommended. Use this guide to help determine i...
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Academic researchers conducted nine focus groups using three different modalities (in-person focus groups, online focus groups, and telephone focus groups.). The groups were then compared against the three different modalities. The three ma...
http://www.sbaer.uca.edu/newsletter/2005/022205.htm
Online focus groups are a good alternative to traditional focus groups under certain situations. Most importantly, online focus groups are economical when a group discussion is desired and the participants are geographically dispersed. Also...
http://www.hardwickresearch.com/faqs.html#2
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The purpose of the focus group is to discuss your views and experiences about anorexia, recovery and treatment therefore you are invited to speak openly and freely about your opinions of these subjects. However, I must stress here, that tri...
http://www.eatingdisordersblogs.com/life_after_recovery...
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