brand
(brănd)
[Middle English, torch, from Old English.]
noun
- A trademark or distinctive name identifying a product or a manufacturer.
- A product line so identified: a popular brand of soap.
- A distinctive category; a particular kind: a brand of comedy that I do not care for.
- A mark indicating identity or ownership, burned on the hide of an animal with a hot iron.
- A mark burned into the flesh of criminals.
- A mark of disgrace or notoriety; a stigma. See synonyms at stain
- A branding iron.
- A piece of burning or charred wood.
- A sword: “So flashed and fell the brand Excalibur” (Tennyson)
transitive verb: brand·ed, brand·ing, brands.
- To mark with or as if with a hot iron. See synonyms at mark1
- To mark to show ownership.
- To provide with or publicize using a brand name.
- To mark with disgrace or infamy; stigmatize.
- To impress firmly; fix ineradicably: Imagery of the war has branded itself into the national consciousness.
derivatives
- brand́er
- noun
