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Synonyms
pro·mote (prə-mōt́)

[Middle English promoten, from Old French promoter, from Latin prōmovēre, prōmōt-, prō-, forward; see pro–1, + movēre, to move.]

transitive verb: -mot·ed, -mot·ing, -motes. 

    1. To raise to a more important or responsible job or rank.
    2. To advance (a student) to the next higher grade.
  1. To contribute to the progress or growth of; further. See synonyms at advance
  2. To urge the adoption of; advocate: promote a constitutional amendment.
  3. To attempt to sell or popularize by advertising or publicity: commercials promoting a new product.
  4. To help establish or organize (a new enterprise), as by securing financial backing: promote a Broadway show.

derivatives

pro·mot́a·biĺi·ty
noun
pro·mot́a·ble
adjective