The Betty Crocker Cookbook is a general kitchen reference sponsored and
written by staff at General Mills, the holders of the Betty Crocker trademark.
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1969 edition, in the scarce 5-ring binding, with '9800' on spine and the 'pie' cover.
Betty Crocker's Cookbook as I mentioned in my Betty Crocker's Picture Cook
Book ... the First Printing from 1969 or the 1972 hardcover Sears holiday edition.
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In 1969 the Betty Crocker Cookbook's First Edition was published. It was a loose-
leaf binder of recipes presented in sections separated by dividers. Each section ...
Betty Crocker's Cook Books: Historic United States cookbooks and cooking ...
1961; Betty Crocker's Cookbook Text Edition, 1969; Betty Crocker's Dinner for
Betty Crocker's Cookbook, "Red Pie": Betty Crocker's Cookbook, aka "the red pie"
cookbook, 1969, binder edition.