Diversification is a corporate strategy to enter into a new market or industry which
the business is not currently in, whilst also creating a new product for that new ...
Apr 24, 2015 ... Diversification is about building new products, exploring new markets, and taking
new risks. But as risky as it can be, it may also be a great way ...
Aug 11, 2014 ... Diversification is much more easily offered than implemented. ... Video and
Blockbuster put all their eggs in the local video rental business.
Apr 20, 2015 ... Companies sometimes diversify their business activities to manage risk or
expand into new markets. In this lesson, you'll learn about business.
You might chart this course to hedge against threats to your current business or
expand your customer base and revenue sources. Companies that diversify take
A risk-reduction strategy that involves adding product, services, location,
customers and markets to your company's portfolio - Small Business
To complicate matters, diversification as a corporate strategy goes in and out of
vogue on a regular basis. In other words, there is little conventional wisdom to ...
Recent examples of corporate diversification include the entries of Gillette into
manufacture of felt-tip pens, John Deere into snowmobiles, and Texas
Mar 11, 2014 ... IBM successfully diversified into services; Disney does quite well with a ...
smartphone, and online music businesses; and Berkshire Hathaway, ...
Feb 26, 2015 ... Fast forward to today: The company is seeking diversification into new
businesses such as energy and sports drinks because growth in its main ...