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Market segmentation

en.wikipedia.org/wiki/Market_segmentation

Market segmentation is a marketing strategy which involves dividing a broad target market into ... Market segmentation strategies are generally used to identify and further define the target custome...

What is market segmentation? definition and meaning

www.businessdictionary.com/definition/market-segmentation.html

Definition of market segmentation: The process of defining and subdividing a large homogenous market into clearly identifiable segments having similar needs , ...

Market Segment Definition | Investopedia

www.investopedia.com/terms/m/market-segment.asp

A group of people that share one or more characteristics. Each market segment is unique and marketing managers decide on various criteria to create their ...

What is Market Segmentation - Market Segmentation Study Guide

www.segmentationstudyguide.com/understanding-market-segmentation/market-segmentation/

Definitions of market segmentation. The concept of market segmentation was first identified by Smith back in the 1950s. He was one of the first to recognize the ...

Segmentation Definition | Segmentation Meaning - The Economic ...

economictimes.indiatimes.com/definition/segmentation

Segmentation Definition: Segmentation means to divide the marketplace into ... In other words, a company would find it impossible to target the entire market, ...

What Is a Market Segment? - Definition, Types & Examples - Video ...

study.com/academy/lesson/what-is-a-market-segment-definition-types-examples.html

Market segmentation is an alternative to mass marketing and is often more effective. In this lesson, you'll learn what a market segment is, types...

Market Segmentation Definition from Financial Times Lexicon

lexicon.ft.com/Term?term=market-segmentation

Technically, market segmentation is the process of dividing the population of possible customers into distinct groups. Those customers within the same segment ...

Market Segmentation - NetMBA

www.netmba.com/marketing/market/segmentation/

An introduction to market segmentation in consumer and industrial markets.

Q&A - What is market segmentation? | Business | tutor2u

www.tutor2u.net/business/blog/qa-what-is-market-segmentation

Jan 15, 2010 ... Market segmentation is the technique used to enable a business to better target it products at the right customers. It is about identifying the ...

Market segmentation | Define Market segmentation at Dictionary.com

www.dictionary.com/browse/market-segmentation

Market segmentation definition at Dictionary.com, a free online dictionary with pronunciation, synonyms and translation. Look it up now!

Answer
Market Segmentation
A marketing term referring to the aggregating of prospective buyers into groups (segments) that have common needs and will respond similarly to a marketing action. Market segmentation enables companies to target different categories of consumers who... More »
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Market Segmentation Definition | Investopedia

www.investopedia.com

A marketing term referring to the aggregating of prospective buyers into groups ... Market segmentation enables companies to target different categories of ...

Define Market Segmentation & Targeting | Chron.com

smallbusiness.chron.com

Market segmentation is the process of dividing an entire market up into different customer segments. Targeting or target marketing then entails deciding which ...

Market Segmentation - Meaning, Basis and Types of Segmentation

www.managementstudyguide.com

Market segmentation divides the complete market set-up into smaller subsets comprising of consumers with a similar taste, demand and preference.