Mar 3, 2014 ... But Samsung may have got more promotional mileage from Oscars host Ellen ...
product placement combined with ad buys help viewers better ... the Oscar host
was also tweeting during the evening with rival Apple's iPhone.
Mar 4, 2014 ... How ABC, Twitter and Samsung stage-managed the world's most re-tweeted ...
ads plus unspecified consideration for product placement throughout the ... “
Ellen's selfie is going to be more impactful than their commercials. ... SEE ALSO:
Ellen DeGeneres' Oscar tweet count: Android 5, Apple 4 .... Get. Email ...
Mar 2, 2014 ... Apple doesn't have to pay celebrities to their products, they already want to use
them. Posted on .... Clearly this was product placement. Posted on ... I'm glad
Samsung does this because it's nice to have more android users.
Mar 3, 2014 ... Crosswords · Elections 2016 · Video · Stocks · Apps · Best-Selling Books ......
Oscars' host Ellen Degeneres' star-studded selfie may have generated the most
... "Samsung's unique product placement, woven into the moment, front and ...
While the actual tweet did not con...
Mar 2, 2014 ... See also: The Best Moments From the Oscars. Minutes after promoting Samsung
on the #Oscars stage, Ellen returns to her iPhone. ... Someone like Ellen could
certainly have a need for multiple phones, but the switch begs the question: did
Samsung just pull off one of the biggest and boldest product ...
Mar 4, 2014 ... So what's most surprising is that both Samsung and Apple got more than ... In just
being herself as one of the greatest hosts the Oscars have .... Apple does pay for
product placement but not in the Sammy in your face way.
Mar 4, 2014 ... Did you think that bit at the Oscars where host Ellen DeGeneres ... use the Oscar
commercial breaks to use the bathroom or get a snack during the ... Samsung
released a statement addressing the product placement: ... Mel Gibson Slams '
Batman vs. ... The 25 Best Dressed Characters on 'Game of Thrones'.
Mar 3, 2014 ... While the Oscar for best tweet indisputably went to Samsung, who struck social-
media gold with host Ellen DeGeneres' 'greatest selfie ever' - Apple and their
iPhone still seems ... 'Samsung's unique product placement, woven into the
moment, ... Ellen isn't the first celebrity to have her choice of...
Mar 3, 2014 ... Samsung insists Ellen DeGeneres's mass celebrity selfie at the Oscars was not
an ... but it denies the selfie was part of a product placement deal. ... The
statement did not go into details of its arrangement with ABC beyond ... More
news ... Oscar nominee Barkhad Abdi 'struggling to get by' despite Bafta win...
Mar 4, 2014 ... ABC said Samsung did not pay specifically for use of the camera in ... “The best
product placements seem natural and this seemed natural.” Samsung is the
worldwide leader in smartphones but trails Apple in the United States, ... watched
12 Years a Slave win the Oscar for best picture on Sunday night.