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en.wikipedia.org/wiki/Online_advertising

Online advertising, also called online marketing or Internet advertising or web advertising, is a form of marketing and advertising which uses the Internet to ...

smallbusiness.chron.com/advantages-disadvantages-advertising-internet-4029.html

Advertising is the branch of marketing that deals with communicating to customers ... The Internet, as a global communications medium, provides advertisers ...

link.springer.com/article/10.1023/A:1011455329830

This paper examines the emerging position of the Internet as an advertising medium. The nature and time path of its evolution is subject to considerable ...

www.inc.com/encyclopedia/advertising-media-internet.html

Advertising on the Internet, online advertising, has seen many ups and downs. Exactly how best to use the Internet as an advertising medium is still a subject of  ...

www.knowonlineadvertising.com/facts-about-online-advertising/advantages-and-disadvantages-of-online-advertising

Internet advertising has obvious advantages.. ... From the advertising point of view, as an advertising medium , the wider the scope of dissemination of ...

www.referenceforbusiness.com/small/A-Bo/Advertising-Media-Internet.html

The invention of the World Wide Web made the Internet a viable advertising ... the Internet at relatively modest cost, say industry experts, the medium effectively ...

www.slideshare.net/Manisha_D_Vaghela13/internet-as-advertising-media

Nov 13, 2014 ... Internet as an advertising media • Advertising has come a long way today. More and more new medium is being explored each day to make a ...

www.tandfonline.com/doi/pdf/10.1080/101967801681007997

Internet ads (Clawson 1993; Kim. 1997; Park et al. 1997). Since the. Internet is widely accepted as a new medium breaking the traditional boundaries of media ...

faculty.haas.berkeley.edu/zskatona/pdf/diss.pdf

The Internet as an Advertising Medium. A dissertation presented by. Zsolt Katona to INSEAD faculty in partial fulfilment of the requirements for the degree of.

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