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www.minyanville.com/sectors/technology/articles/Why-Does-Apple-Inc-Fear-iPhone/7/10/2013/id/50742

Jul 10, 2013 ... You can always tell when someone is using an iPhone. And that's the whole point.

www.minyanville.com/sectors/technology/articles/Why-Apple2527s-Reputation-Depends-on-the/3/28/2013/id/48969

Mar 28, 2013 ... If the iPhone 5S doesn't blow us away, Apple's clout and reputation falls with it. ... "walled garden," if you will -- that deflected even the slightest negative assessment of their ... Why We Shouldn't Fear Google Keep ... like having customization of my own home screen, or even expandable memory. i do find it ...

forums.macrumors.com/threads/why-is-ios-not-more-customizable.1406651

Does anybody know why Apple doesn't make iOS more customizable like Android? For example, why doesn't iOS have widgets, live wallpaper ...

developer.apple.com/videos/play/wwdc2014/221

Creating Custom iOS User Interfaces ... and see new visual effects such as blur and vibrancy and how they can give your ... WWDC 2014 - Session 221 - iOS.

www.recode.net/2015/5/19/11562718/how-to-customize-your-new-apple-watch

May 19, 2015 ... Some of this can be done on the watch itself, but most of it is handled by the companion Apple Watch app that resides on your iPhone — Apple ...

www.forbes.com/sites/ewanspence/2017/02/08/transparent-iphone-8-launch-release-date-leak-rumor

Feb 8, 2017 ... The anticipation around Apple's latest smartphone is building, with many people expecting ... Should we really expect the iPhone 8 on June 29th?

www.pcworld.com/article/2030116/customize-and-collaborate-why-i-switched-from-iphone-to-android-part-2.html

Mar 6, 2013 ... This time: two more key Android features, involving customization and ... control over Android developers as Apple does over iOS developers.