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en.wikipedia.org/wiki/Pepsi_Challenge

The Pepsi Challenge is an ongoing marketing promotion run by PepsiCo since 1975. It is also ... The results of the test leaned toward a consensus that Pepsi was preferred by more ... "Pepsi versus Coke: Labels, not tastes, prevail" (PDF).

www.dividend.com/how-to-invest/7-charts-that-compare-coca-cola-and-pepsico-ko-pep

Jan 22, 2015 ... Dividend Investing Ideas Center; Coca Cola Vs. Pepsi: Comparing Sales, ... As a result, these companies are highly sought after by dividend ...

money.cnn.com/2016/09/29/investing/pepsi-coke-earnings-stock/index.html

Sep 29, 2016 ... Pepsi reported earnings and sales that topped forecasts and raised its outlook. The stock is outperforming top rival Coke too. The main reason?

fortune.com/2017/04/19/coca-cola-pepsi-dr-pepper-soda-water

Apr 19, 2017 ... Diet sodas sold by Coca-Cola and PepsiCo posted steep volume .... As a result, growth in the key North America market outpaced the total ...

www.slate.com/articles/business/rivalries/2013/08/pepsi_paradox_why_people_prefer_coke_even_though_pepsi_wins_in_taste_tests.html

Aug 9, 2013 ... Coke won the cola wars because great taste takes more than a single sip. By Matthew Yglesias. Coca Cola Versus Pepsi If Pepsi wins ...

seekingalpha.com/article/4052151-soda-wars-coca-cola-vs-pepsico

Mar 4, 2017 ... Published March 4th, 2017 by Bob Ciura Both Coca-Cola (NYSE:KO) and PepsiCo (NYSE:PEP) are legendary dividend stocks. They are each ...

www.investopedia.com/news/coke-vs-pepsi-earnings-recap

Apr 26, 2017 ... Coke vs. Pepsi Earnings Recap. By Shoshanna Delventhal | April 26, ... indication, things could get worse when Coke reports results in July.

www.forbes.com/sites/gracelwilliams/2016/04/30/beverage-throw-down-coke-and-pepsi-against-the-world

Apr 30, 2016 ... Beverage Throw Down: Coke And Pepsi Against The World ... “It is noteworthy that we delivered these results in a volatile and uncertain ...

www.businessinsider.com/pepsi-challenge-business-insider-2013-5

May 3, 2013 ... Our results? It turns out 62% preferred Coke to Pepsi. And while 100% of drinkers were confident they could tell the difference, fewer than 50% ...