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en.wikipedia.org/wiki/Opinion_poll

An opinion poll, often simply referred to as a poll or a survey, is a human research survey of public opinion from a particular sample. Opinion polls are usually designed to represent the opinions of a population .... Brushfire polls are polls taken during the period between the benchmark poll and tracking polls. The number of ...

www.answers.com/Q/Why_are_polls_taken

To give insight on the likely outcome. Also to help determine the public opinion.

www.abc.net.au/news/2017-05-23/mikhail-zygar-discusses-how-opinion-polls-are-taken/8548754

May 22, 2017 ... Russian journalist and writer Mikhail Zygar discussion opinion polls on Q&A.

people.howstuffworks.com/political-polling.htm

News broadcasts and Web sites often feature polls detailing public opinion. Who selects the people who respond to political polls? And what do the numbers ...

www.crf-usa.org/election-central/public-opinion-polls.html

Assessing Public Opinion Polls Building your Own Public Opinion Poll Part One ... to be as accurate as a poll taken during election week of the actual election. 4.

www.pewresearch.org/methodology/u-s-survey-research/election-polling

One of the most prominent applications of survey research is election polling. In election years, much of the polling by Pew Research Center focuses on people's  ...

media.gallup.com/muslimwestfacts/PDF/PollingAndHowToUseItR1drevENG.pdf

A scientific, nonbiased public opinion poll is a type of survey or inquiry designed to measure the public's views regarding a particular topic or series of topics.

www.cnn.com/ALLPOLITICS/stories/1999/02/18/polling

Feb 18, 1999 ... WASHINGTON (February 18) -- How is polling at CNN carried out? Designing a poll begins with the questions. Experts at CNN and its polling ...

hbr.org/2016/08/how-todays-political-polling-works

Aug 1, 2016 ... Before the widespread use of caller ID, telephone polls were much easier to .... to correct for the fact that samples are being taken of samples.