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Should Operators Sell Set-Top Box Data? 02/25/2013 - MediaPost

www.mediapost.com/publications/article/194317/should-operators-sell-set-top-box-data.html

Feb 25, 2013 ... For years now, advertisers and networks have hungered for pay-TV operators' set -top-box (STB) data. For good reason. The argument can ...

Comcast Seeks to Harness Trove of TV Data - WSJ

www.wsj.com/articles/comcast-seeks-to-harness-trove-of-tv-data-1445333401

Oct 20, 2015 ... Comcast is seeking to harness viewing data from the set-top boxes and streaming apps used by its millions of cable-TV subscribers to create products it can license to other companies. ... TV networks say viewing data from the nation's largest cable operator could plug .... Sex Sells, but Can It Hurt a Brand?

The Cable Industry Is Absolutely Terrified Of Set Top Box ... - Techdirt.

www.techdirt.com/articles/20160128/09440833451/cable-industry-is-absolutely-terrified-set-top-box-competition.shtml

Feb 2, 2016 ... Data shows that 99% of consumers pay something on average to $230 a year in ... Cable operators can still provide the traditional set top box (and ..... I am actually cutting the cord tomorrow afternoon, had to sell my wife and ...

Comcast reportedly in talks to sell set-top data - FierceCable

www.fiercecable.com/story/comcast-reportedly-talks-sell-set-top-data/2015-10-20

Oct 20, 2015 ... "Having more precise set-top data is what will power better ... company that's been aggressive in selling its set-top viewer data. ... Google-backed group says ' Ditch the Box' proposal a ploy to delay ... New Charter overbuild mandate spurs ' artificial' competition fears, and not just among cabl...

Let Consumers Use Better, Cheaper Cable Boxes - The New York ...

www.nytimes.com/2015/08/31/opinion/let-consumers-use-better-cheaper-cable-boxes.html

Aug 31, 2015 ... Connecting a set-top box should be as easy as activating a new ... devices, which allowed companies like TiVo to sell set-top boxes directly to consumers. ... according to data collected by the two Democratic senators, Edward ...

Operators hard-sell set-top boxes as deadline nears - The Hindu

www.thehindu.com/news/national/andhra-pradesh/operators-hardsell-settop-boxes-as-deadline-nears/article8002224.ece

Dec 18, 2015 ... Our cable operator has already stopped telecasting some of our favourite channels. We will surely buy STB before the deadline. But, this ...

Analyst Measures Flaws in Set-Top-Box Based Data | Broadcasting ...

www.broadcastingcable.com/blog/currency/analyst-measures-flaws-set-top-box-based-data/136815

Jan 7, 2015 ... But Nielsen can," Juenger says in a new report. ... At this point, not all cable operators provide set-top-box data to research companies like ...

Advanced ad-tech on set-top box inventory is still the Achilles heel ...

v-net.tv/2016/05/11/advanced-ad-tech-on-set-top-box-inventory-is-still-the-achilles-heel-for-canadian-market/

May 11, 2016 ... The inventory around this coverage can be sold via an auction in ... Like other U.S. platform operators, DISH Network controls two minutes ... Indeed, when it comes to set-top box television inventory, data-driven optimization is ...

What's The FCC Doing With Set Top Boxes, And Why Is Hollywood ...

deadline.com/2016/02/fcc-tom-wheeler-set-top-boxes-hollywood-oppose-1201704105/

Feb 18, 2016 ... But the operators who provide them, and the Hollywood producers whose ... And it should be a closed system made by one company, sold at one ... The FCC says that charges for set top boxes have increased 185% since 1994. ... ads that they sell on shows, or simply selling the gobs of data they could ...

Comcast to Tap Set-Top Data for Advanced Advertising ... - Adweek

www.adweek.com/news/television/comcast-tap-set-top-data-advanced-advertising-service-155335

Jan 30, 2014 ... ... offering clients insights culled from anonymized subscriber set-top box data. ... The question of whether the consumer or the cable operator owns user ... Privacy will always be an issue, even with anonymized data, but ... or CPG, or whatever, we're able to say 'I helped you sell more stuff,'” Yaccarino ...

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Your cable operator is spying on you and selling the data from your ...

boingboing.net

Jun 16, 2016 ... Your cable operator is spying on you and selling the data from your set-top box ... AT&T pulls data “from millions of set-top boxes” and analyzes ... and they can also pair the Cablevision data with their own or third-party data.".

Competition for Your Set-Top Box? Here's Who Wins and Loses ...

adage.com

Feb 19, 2016 ... New rules coming from the FCC on TV set-top boxes will create ... and Alphabet's Google all sell devices that provide video services to ... The company would take money from both the content creator and the network operator, he said. ... extra fees on Internet customers who use excessive amounts of data.

Does the cable company know what I am viewing on my TV? - Quora

www.quora.com

In principle, cable operators can know everything passively observable, ... Nielsen's boxes are not sold-as-end-use devices, so their capabilities might be less ... Whether cable companies have tracking data beyond that is something I'd be ...