Feb 25, 2013 ... For years now, advertisers and networks have hungered for pay-TV operators' set
-top-box (STB) data. For good reason. The argument can ...
Oct 20, 2015 ... Comcast is seeking to harness viewing data from the set-top boxes and
streaming apps used by its millions of cable-TV subscribers to create products it
can license to other companies. ... TV networks say viewing data from the nation's
largest cable operator could plug .... Sex Sells, but Can It Hurt a Brand?
Feb 2, 2016 ... Data shows that 99% of consumers pay something on average to $230 a year in
... Cable operators can still provide the traditional set top box (and ..... I am
actually cutting the cord tomorrow afternoon, had to sell my wife and ...
Oct 20, 2015 ... "Having more precise set-top data is what will power better ... company that's
been aggressive in selling its set-top viewer data. ... Google-backed group says '
Ditch the Box' proposal a ploy to delay ... New Charter overbuild mandate spurs '
artificial' competition fears, and not just among cabl...
Aug 31, 2015 ... Connecting a set-top box should be as easy as activating a new ... devices, which
allowed companies like TiVo to sell set-top boxes directly to consumers. ...
according to data collected by the two Democratic senators, Edward ...
Dec 18, 2015 ... Our cable operator has already stopped telecasting some of our favourite
channels. We will surely buy STB before the deadline. But, this ...
Jan 7, 2015 ... But Nielsen can," Juenger says in a new report. ... At this point, not all cable
operators provide set-top-box data to research companies like ...
May 11, 2016 ... The inventory around this coverage can be sold via an auction in ... Like other
U.S. platform operators, DISH Network controls two minutes ... Indeed, when it
comes to set-top box television inventory, data-driven optimization is ...
Feb 18, 2016 ... But the operators who provide them, and the Hollywood producers whose ... And
it should be a closed system made by one company, sold at one ... The FCC says
that charges for set top boxes have increased 185% since 1994. ... ads that they
sell on shows, or simply selling the gobs of data they could ...
Jan 30, 2014 ... ... offering clients insights culled from anonymized subscriber set-top box data. ...
The question of whether the consumer or the cable operator owns user ... Privacy
will always be an issue, even with anonymized data, but ... or CPG, or whatever,
we're able to say 'I helped you sell more stuff,'” Yaccarino ...