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Study Finds Global Consumers Watch As Much Video As TV, But ...

www.tubefilter.com/2015/10/14/millard-brown-equal-online-video-tv-viewing-ad-response/

Oct 14, 2015 ... Study Finds Global Consumers Watch As Much Online Video As TV, But They Still Dislike Ads. Millard-Brown-Online-Video-TV-Viewing-Ads-Study ... Learn more about us and what we do here. SYNDICATION PARTNERS: ...

25 Video Marketing Statistics for 2015 [Infographic] - HubSpot

blog.hubspot.com/marketing/video-marketing-statistics

Aug 10, 2015 ... This year alone, we've seen Twitter launch video autoplay in our feeds, Facebook give advertisers the option to buy video ads, and the rise of ...

How Often Are US Consumers Watching Video on Their - eMarketer

www.emarketer.com/Article/How-Often-US-Consumers-Watching-Video-on-Their-Smartphones/1013802

Apr 7, 2016 ... According to a separate study, average daily time spent watching digital ... eMarketer estimates that executives will increase mobile video ad ...

Consumers don't like video ads targeted using their browsing history ...

venturebeat.com/2015/10/14/study-consumers-are-least-open-to-video-ads-targeted-using-browsing-history/

Oct 14, 2015 ... A native, in-feed video ad (top image on the smartphone), ... “For this, one does need many tools – tools to understand context, to understand ... Beaumier's comments tally with the high-level findings of the study. ... The top line of the Millward Brown findings is that consumers are now watching about the ...

Global Trust in Advertising - Nielsen

www.nielsen.com/content/dam/nielsenglobal/apac/docs/reports/2015/nielsen-global-trust-in-advertising-report-september-2015.pdf

with consumers. We watch videos on phones, stream music on laptops and read newspapers on tablets—sometimes all at once. Needing to reach, resonate ...

Millward Brown Study Reveals What Viewers Like (And Hate) In ...

adexchanger.com/digital-tv/millward-brown-study-reveals-what-viewers-like-and-hate-in-digital-video-ads/

Oct 14, 2015 ... When Millward Brown started breaking out video ad formats, they noted a bifurcation between the types of digital video ads that users loved and hated to watch. ... In order to resonate with consumers, brands need to embrace the formats ... advertisers need to do a better job engaging users in digital formats.

TV and Media 2015 - Ericsson

www.ericsson.com/res/docs/2015/consumerlab/ericsson-consumerlab-tv-media-2015.pdf

MEDIA 2015. The empowered TV and media consumer's influence ... of the consumer. Ericsson ConsumerLab has 20 years' experience of studying ... connection at home, and watch TV/video at least once a week. ... high costs and advertising cause 50 percent to believe they will ... of millennials (those aged 16– 34) do so.

What Do Consumers Hate More Than TV Ads? Online Video - U.S.

blogs.wsj.com/cmo/2014/07/15/what-do-consumers-hate-more-than-tv-ads-online-video-commercials/

Jul 15, 2014 ... Nearly half found both TV and online video ads “equally annoying” while ... The study also found that consumers were more willing to watch ...

Video Statistics - Video Stats From Leading Online Researchers ...

www.invodo.com/resources/statistics/

7 out 10. Millennials are likely to watch a company video when shopping online. ... 79%. of all global consumer Internet traffic will come from video by 2018.

How YouTube Extends the Reach and Engagement of Your Video ...

www.thinkwithgoogle.com/articles/how-youtube-extends-reach-engagement-of-video-advertising.html

Dec 9, 2015 ... What if you could increase the millennial audience your video ads reach by 42% ? ... watching as much video online as they're watching on television.<sup>1</sup> As time ... We did a study of 3,000 U.S. campaigns and looked at how total reach of ... library and continually promoting new content to engage consumers.

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Just The Stats: The Science of Video Engagement - Single Grain

www.singlegrain.com

Free Bonus Download: Getting Started With YouTube Ads – A Checklist on Creating ... Diode Digital also discovered that 60% of viewers will watch video before ...

Video Viewing on Digital Now Matches Time Spent Watching TV, but ...

www.millwardbrown.com

Oct 14, 2015 ... AdReaction: Video Creative in a Digital World Examines Video Use By ... on TV as they do on digital platforms, yet remain less receptive to digital ads, ... The study, released today, analyzes multiscreen use and behavior among ... view video, when consumers are open to advertising and which creative ...

When People Pay Attention to Video Ads and Why

hbr.org

Oct 14, 2015 ... It's advertising, more precisely the cost of commanding consumer attention, ... people who watch TV with a computer in their lap — tend to pay less attention. ... ads that did not elicit a strong a reaction in my study participants, ...