Web Results

Mobile Video Usage and Advertising Statistics - App Industry Insights

www.businessofapps.com/video-gone-mobile-consumption-and-marketing-statistics/

Jan 4, 2016 ... There's little doubt that consumer consumption of videos is shifting towards ... According to a study from IAB last year, video is on the rise with 35% of ... 82% of its users now watch videos and 90% do so on mobile devices.

Video Advertising Industry Research Studies | YuMe

www.yume.com/insights/video-advertising-research

YuMe's Power of Video research highlights consumer survey results focused on ... to watching advertising in return for free content, but the ads must be relevant, ... where branding impact happens), advertisers will be able to optimize for the ...

Millward Brown Study Reveals What Viewers Like (And Hate) In ...

adexchanger.com/digital-tv/millward-brown-study-reveals-what-viewers-like-and-hate-in-digital-video-ads/

Oct 14, 2015 ... People have 50% negativity toward smartphone video ads, according ... between the types of digital video ads that users loved and hated to watch. ... need to embrace the formats that consumers like most, McGoldrick advised. ... formats, advertisers need to do a better job engaging users in digital formats.

How Often Are US Consumers Watching Video on Their ... - eMarketer

www.emarketer.com/Article/How-Often-US-Consumers-Watching-Video-on-Their-Smartphones/1013802

Apr 7, 2016 ... According to a separate study, average daily time spent watching digital ... eMarketer estimates that executives will increase mobile video ad ...

50 Must-Know Stats About Video Marketing 2016 | Corporate + ...

www.insivia.com/50-must-know-stats-about-video-marketing-2016/

Jan 12, 2016 ... 75% of executives watch work-related videos on business websites at least once a week. ... According to NIELSEN Wire, 36% of online consumers trust video ads. ... By 2016 video ad spending will reach $5.4 Billion by 2016 according .... GBA Case Study and Testimonial · Personalize Your Marketing with ...

Younger Viewers Watch 2.5 Times More Internet Video Than TV: Study

variety.com/2016/digital/news/millennial-gen-z-youtube-netflix-video-social-tv-study-1201740829/

Mar 29, 2016 ... Younger Viewers Watch 2.5 Times More Internet Video Than TV (Study) ... digital celebs and another 24% viewing videos with people they do not know personally , ... Younger consumers accept advertising in online video ...

In Video Advertising, Is Longer Stronger? – Think with Google

www.thinkwithgoogle.com/articles/unskippable-video-advertising-ad-recall-brand-favorability.html

Apr 13, 2016 ... How the length of video ads impacts brand recall, favorability, and ... Home Micro -Moments Consumer Trends Mobile Video ... to watch longer ads: The average length of ads on the YouTube Ads ... Does that mean that on YouTube, longer is stronger? ... A study in video advertising: "Go short or go long".

Study: 56% Of Viewers Skip Online Video Ads & 46% Say Any Ad ...

marketingland.com/study-56-viewers-skip-online-video-ads-46-think-ad-15-seconds-long-88299

Jun 20, 2014 ... After surveying viewer engagement with online video and video ads, data provider ... The study surveyed 2,000 random consumers, age 18 and older, who ... How Do You Consume Video Content? Adroit study video sources. Twenty- eight percent of participants claimed they watch 15 or more hours of ...

Understanding the Effectiveness of Video Ads: A Measurement Study

www.akamai.com/fr/fr/multimedia/documents/technical-publication/understanding-the-effectiveness-of-video-ads-a-measurement-study-technical-publication.pdf

the consumer Internet within the next few years. However, a vexing problem for ... ers watching 362 million videos and 257 million ads from. 33 video providers ... based model where viewers do not pay a fee but are shown ads that are placed ...

When People Pay Attention to Video Ads and Why

hbr.org/2015/10/when-people-pay-attention-to-video-ads-and-why

Oct 14, 2015 ... It's advertising, more precisely the cost of commanding consumer attention, ... people who watch TV with a computer in their lap — tend to pay less attention. ... ads that did not elicit a strong a reaction in my study participants, ...

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Study Finds Global Consumers Watch As Much Video As TV, But ...

www.tubefilter.com

Oct 14, 2015 ... Study Finds Global Consumers Watch As Much Online Video As TV, But They Still Dislike Ads. Millard-Brown-Online-Video-TV-Viewing-Ads-Study ... 'Jingle Ballin',' Starring Liza Koshy, Will Be YouTube Red's First Christmas ...

Research Study Shows TV Viewers Really Do Watch Commercials

www.nielsen.com

May 11, 2010 ... The Video Consumer Mapping (VCM) study sponsored by the Council for Research Excellence (CRE) also found that the frequency of ...

US Adults Spend 5.5 Hours with Video Content Each Day - eMarketer

www.emarketer.com

Apr 16, 2015 ... Time spent watching video on mobile devices will increase from 30 ... to digital video ads, even though consumers are now spending nearly ...