The cola wars are a series of mutually-targeted television advertisements and
marketing ... Pepsi outperformed Coke during the summer of the 1996 Summer
Olympics - held in Coke's hometown - wher...
Mar 24, 2014 ... Seven years later, Pepsi was created as a direct competitor. ... Coke controls 42
% of the total carbonated soft drink market, compared with ...
Jan 28, 2016 ... For that insight, let's instead take a closer look at both Coke's and Pepsi's
fundamentals, and what the companies are doing today to create ...
May 22, 2015 ... ... top today? We analyze the market share of Coke vs Pespi on social. ... Analysis
: The Coke vs Pepsi Social Presence Showdown Research.
Mar 26, 2015 ... Pepsi outsold Diet Coke last year to become the second most popular
carbonated drink in the US, as health-conscious consumers continued to ...
Apr 12, 2014 ... Is the Coca-Cola Co. (NYSE:KO) worth more than PepsiCo Inc. (NYSE: PEP)? It
would appear so, at least based on brand value. The subject is ...
Jan 4, 2013 ... Coca-Cola and Pepsi have been battling each other for more than a century. It's a
legendary brand rivalry. The fight has often gotten personal.
Dec 13, 2013 ... From Yahoo Finance: Why the eternal battle between Coca-Cola and PepsiCo is
not a just a matter of tastes. Pepsi has won a small skirmish in ...
Coke always held the bigger market share in this area. But at times, Pepsi -
fueled by smarter and more aggressive advertising campaigns - moved ahead.
On the branding persperctive; Coke is much bigger brand than Pepsi. Coke ranks
3rd in the Interbrands list of best brands in 2014 against Pepsi's 24th. Basically ...