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en.wikipedia.org/wiki/Opinion_poll

An opinion poll, sometimes simply referred to as a poll, is a human research survey of public ... looking for popular support or dissent with this question asked by ... The Allied occupation powers helped to create survey institutes in all of the ... for office the candidate may use the poll to decide whether or not they should even ...

www.answers.com/Q/Why_must_pollsters_carefully_create_the_questions_they_ask

pollsters must carefully create the questions they ask because the pollster measures the president's popularity or public attitudes toward a White House proposal ...

www.ncpp.org/?q=node/4

What questions were asked? In what order were the questions asked? ... for doing the poll creates such serious doubts about the validity of the results that ... You should carefully examine the poll to be certain that it accurately reflects ... In scientific polls, the pollster uses a specific statistical method for picking respondents.

www.electoral-vote.com/evp2016/Info/polling-faq.html

Should I believe poll results? ... A number of universities also have a polling institute since they have an abundance ... Some call centers use computers to make the calls and ask the questions, with the respondent keying in the answers. ... The first is called RDD (Random Digit Dialing) in which the pollster carefully chooses ...

www.brookings.edu/articles/polling-public-opinion-the-good-the-bad-and-the-ugly

Yet if you asked whether politicians, business leaders, and journalists should pay attention ... The imaginary example also shows that it matters greatly how the pollsters ask their questions. ... Some surveys are more carefully produced than others. ... Yet the very fragility and ambiguity of public opinion make the use of polls ...

www.pewresearch.org/methodology/u-s-survey-research/questionnaire-design

Creating good measures involves both writing good questions and ... Many of the questions in Pew Research surveys have been asked in prior polls. .... on the mode used to survey respondents, researchers should carefully evaluate the likely ...

www.ushistory.org/gov/4c.asp

The pollsters then follow several important steps in gathering accurate statistics: ... Since it is generally impossible to question everyone, they must use random sampling, ... Poll results must be carefully and accurately compiled and reported. ... that polls that follow the right steps almost always make the right predictions.

www.wwnorton.com/college/polisci/american-politics-today2/full/ch/05/outline.aspx

Thus, when asked to defend an opinion formed in this way, a person has to do so on the spot ... Large-scale surveys use various types of questions to measure public opinion ... In order to address this issue, pollsters often attempt to verify answers ... for measuring public opinion, but their results must be interpreted carefully.

www.pollingreport.com/ncpp.htm

Other examples of self-selected samples are poll questions that appear in newspapers, ... members of the general public not able or not motivated to make the effort to respond. ... Job approval is a question asked in polls for over 50 years, asked about ... Answer choices read to poll respondents must also be balanced; e.g., ...

global.oup.com/us/companion.websites/9780199859214/student/chapter2/pdf/opinionpolls.pdf

is some controversy about the role polls (also called surveys) should play in a ... Because polls both report and shape public opinion, they should be used carefully. ... Public responses to a budget question out of the larger political context may ... The pollsters at Gallup conduct an annual survey in which they ask, “Do you ...