Web Results

iConsumers: Life online - McKinsey & Company

www.mckinsey.com/~/media/mckinsey/dotcom/client_service/High Tech/PDFs/TMT_iConsumers_Life_online_2013-01.ashx

The digital youth: A glimpse into future market evolution. 27. 5. ... Consumers around the globe have rapidly adopted new digital technologies and incor- porated .... Once again, it is important that companies understand their customers well – not only to be ... The most influential touch points along key consumer decisions1.

Txt Me L8tr: - Journal of Integrated Marketing Communications


One of the most important developments in marketing to kids in recent years ... Tweens are no longer children, but not yet teenagers. ... technologies that marketers are ..... long customers. ..... “The Elusive Tween: Here Today, Here Tomorrow?”.

Pando: The top 20 most viral companies of the decade (and how ...


Dec 17, 2013 ... Are the most famous examples of viral growth actually success stories in the end ? ... the relationship between viral success and actual value creation. And ... Launched in late 2009 by a Russian teenager, the site operated out of a ..... end to this story, but a “big win” is going to prove elusive for all involved.

Snapchat could become third-most valuable tech start-up - USA Today


Feb 18, 2015 ... ... photos, could become the world's third most valuable tech startup. ... Because it reaches the "elusive" market of teens and young adults, who ...

Spotify: Friend or Foe? - The New Yorker


Nov 24, 2014 ... Daniel Ek, the C.E.O. of Spotify, is a rock star of the tech world, but he is not ... He sprawls on a couch with his laptop, like a teen-ager doing homework. ... were sued for downloading music illegally—only alienated potential customers. ... You can sample the complete catalogue of most artists' recordings.

Rehabilitation on Pinterest | Muscle, Php and Squats


Physical rehabilitation is an important component in a program tailored to ... Why Teens Are the Most Elusive and Valuable Customers in Tech #BusinessTips.

2011 Year in Review - Investor Relations - Nielsen


by the high tech revolution. Within the ... dent upon the most elusive of factors: ... most valuable customers by designing .... sion; and to learn how teens are using.

Reports - Nielsen


14 products ... Global Trust in Advertising – 2015. Three factors form the foundation of a successful ad campaign: Reach, resonance and reaction. Reach the right ...

15 Trends for 2015 - SlideShare


Dec 18, 2014 ... 50 billion connections Perhaps the most talked about trend of all, within .... experiences Wearable tech Enabling more Virtual business Positive ... 3 Screen teens … always-on multi-media cool Does your teenager sit ... more Most brands focus on selling, and most customer experiences focus on delivering.

mobile phones and youth: a look at the us student market - ITU


Feb 15, 2004 ... to acknowledge the valuable guidance and direction of Lara Srivastava of ..... transforming the application and use of digital technologies in unprecedented ways. ..... phone customers, have cut out the home phone in 2003.36 ... remain the most valuable and popular service for the youth market, expected to ...

Helpful Resources

Why Teens Are the Most Elusive and Valuable Customers in Tech ...


Mar 3, 2014 ... From Facebook to Snapchat, everyone wants a piece of the teen market. Here's an in-depth look at what they want and why they're so damn ...

02_04_part01 - the central idea is the percentages and facts of ...


... to get big sales. Sources Title, URL, and Date of Access Central Idea Teens Fact Sheet ... Why Teens Are the Most Elusive and Valuable Customers in Tech ...

Press | We Heart It for Business


Picturesque Platform We Heart It is The Most Supportive Community on the Internet .... Why Teens Are the Most Elusive and Valuable Customers in Tech.

Effects of Advertising on Youth (Age Group of 13-19 Years Age)


May 30, 2015 ... very important role in shaping the ever changing norms of society both ..... Why teens are the most elusive and valuable customers in tech?

How Marketers Target Kids | MediaSmarts


Kids represent an important demographic to marketers because in addition to ... and by the time children head off to school most can recognize hundreds of brand logos. ... can help a company to successfully connect with the savvy and elusive teen ... Sophisticated technologies make it easy to collect information from young ...