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Super Bowl advertising

en.wikipedia.org/wiki/Super_Bowl_advertising

As such, airing a commercial during the Super Bowl can be valuable for ... Since 2000, CBS has aired an annual television special prior to the game, Super Bowl's ... Many viewers watch the Super...

CBS Profit Falls But Revenue Up Slightly - WSJ

www.wsj.com/articles/cbs-profit-falls-24-1438806876

Aug 5, 2015 ... The Super Bowl isn't the only thing CBS is excited about. ... “The coming election cycle will clearly trump everything we've seen before,” ...

Super Bowl advertisers must buy online spots, CBS says ...

www.oregonlive.com/playbooks-profits/index.ssf/2015/07/super_bowl_advertisers_must_bu.html

Jul 31, 2015 ... CBS is broadcasting the next Super Bowl, which will be held in Santa Clara, California, on Feb. ... The Super Bowl is one of the rare times people watch ads rather than avoid them, as marketers try ... Inside Playbooks & Profits.

Super Bowl generates super revenues - Business - Boston.com

www.boston.com/business/2013/02/04/super-bowl-generates-super-revenues/nVcWh1EiSxXjWy273RvHxO/story.html

Feb 4, 2013 ... The Super Bowl isn't just one of the most watched television events of the year — it's also a huge revenue generator. ... According to AdAge.com, CBS sold out its ad inventory for Super Bowl XLVII at prices averaging between ... Of course, much more than that will be wagered illegally with everything from .....

As economic boost, Super Bowl underwhelms - CBS News

www.cbsnews.com/news/as-economic-boost-super-bowl-underwhelms/

Jan 29, 2013 ... Given all the costs involved in staging the Super Bowl, taxpayers may root for ... the bid estimated that it would generate more than $330 million in revenue. ... would have to bear most of the costs, it will not see all the rewards.

NFL takes aim at $25 billion, but at what price? - USA Today

www.usatoday.com/story/sports/nfl/super/2014/01/30/super-bowl-nfl-revenue-denver-broncos-seattle-seahawks/5061197/

Feb 5, 2014 ... The NFL set a goal of $25 billion in revenue by 2027. ... 31) — Sunday's Super Bowl at MetLife Stadium in East Rutherford, N.J., ... Several analysts told USA TODAY Sports that the NFL can get there, but it will be an expensive journey. ... CBS, Fox, NBC and ESPN provide the NFL with a total of about $5 ...

CBS profit falls but network is No. 1 in viewers - LA Times

www.latimes.com/entertainment/envelope/cotown/la-et-ct-cbs-corp-advertising-upfront-earnings-20150507-story.html

May 7, 2015 ... CBS released earnings Thursday; revenue was down 2%. ... CBS also will broadcast the 2016 NFL championship Super Bowl, another selling ... "In smaller bundles we will always get a bigger slice of the pie," Moonves said.

CBS Is Commanding a Record $5 Million for 30-Second Super Bowl ...

www.adweek.com/news/television/cbs-getting-5-million-30-second-super-bowl-spot-166293

Aug 7, 2015 ... Back in February, Moonves predicted that CBS would get "north of $5 ... This year will also mark the first time Super Bowl ads will run both on ...

CBS will live-stream Super Bowl ads - Chicago Tribune

www.chicagotribune.com/business/ct-cbs-live-stream-super-bowl-ads-0729-biz-20150728-story.html

Jul 28, 2015 ... CBS move to live-stream Super Bowl ads could have a seismic effect ... to see all the glitzy commercials that accompanied the Super Bowl was to .... the media sector are seeking ways to gain more revenue for content based ...

CBS's Moonves: Next Year's Super Bowl Ads Will Get 'North of $5

adage.com/article/special-report-super-bowl/cbs-s-moonves-super-bowl-ads-north-5-million/297128/

Feb 12, 2015 ... CBS's Les Moonves: Next year's Super Bowl ads will get "north of $5 ... 31 period, as the revenue generated by its first season of "Thursday ...

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Q: What would the perfect Super Bowl be for ESPN, for CBS who has th...
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Helpful Resources

The Money Behind Super Bowl XLIX - Forbes

www.forbes.com

Jan 31, 2015 ... The Super Bowl is arguably the biggest annual sporting event in the world, and ... The Super Bowl rotates among NBC, CBS and Fox as part of their TV rights ... Players on the Super Bowl's losing team will get $49,000 just for ...

The Most Valuable Super Bowls - Forbes

www.forbes.com

CBS, Fox and NBC share the rights to the Super Bowl, and the three networks rely on the ... Super Bowls have generated a total $1.7 billion in advertising revenue.

Super Bowl 50 ad rates hit record $5M on CBS - Business Insider

www.businessinsider.com

Aug 6, 2015 ... The last time CBS aired the Super Bowl, three years ago, the average ... "We are learning a lot, and as you can see, as you read what Comcast is ... You are going to see it in revenue and in profit in 2016, and we love having it.

CBS: How much for a Super Bowl 50 spot in 2016? Maybe $5 million

www.cnbc.com

Aug 6, 2015 ... Moonves said that this Super Bowl will be the "first time" that most ads air ... "You are going to see it in revenue and in profit in 2016 and we love ...