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Zynga

en.wikipedia.org/wiki/Zynga

Zynga /ˈzɪŋɡə/ is an American provider of social video game services founded in July 2007 ... Originally priced at $10, ZNGA shares reached a price of $14.50 in March 2012, ...

What is Zynga's customer acquisition cost? - Quora

www.quora.com/What-is-Zyngas-customer-acquisition-cost

On mobile networks, user acquisition for Zynga varies. On a Pay-Per-Install basis, Zynga has been paying out between $0.30 to upwards of $0.85 per download ...

What is the customer acquisition cost or cost per acquisition for ...

www.quora.com/What-is-the-customer-acquisition-cost-or-cost-per-acquisition-for-Nespresso-right-now

What is the customer acquisition cost or cost per acquisition for Nespresso right now? UpdateCancel ... What is Zynga's customer acquisition cost? What is/was ...

How Much is Zynga Paying for New Gamers? - IGN

www.ign.com/articles/2012/01/22/how-much-is-zynga-paying-for-new-gamers

Jan 22, 2012 ... ... Zynga is spending a massive $300 to acquire each new customer, who ... obviously equates to an acquisition cost of $120/new paying user.

Zynga | Startup Life

startuplifeblog.com/tag/zynga/

I recently came across the blog of David Skok of Matrix Partners and was inspired to write this post by an article on customer acquisition costs. If you have not yet ...

CPA, CAC and Customer Acquisition costs - Gamesbrief - Gamesbrief

www.gamesbrief.com/2011/12/cpa-cac-and-customer-acquisition-costs/

Dec 8, 2011 ... The cost of acquiring a customer (often called CPA – Cost Per Acquisition – or CAC – Customer Acquisition Cost) is definitely rising. ... How much does it really cost you to acquire a customer? .... Zynga's conversion rate.

Zynga's Now-Defunct OMGPOP Acquisition Cost It $410,000 Per Day

thenextweb.com/insider/2013/06/04/over-zyngas-now-defunect-omgpop-acquisition-cost-the-firm-around-410000-per-day/

Jun 4, 2013 ... We're here today to recalculate the cost of the OMGPOP acquisition today as Zynga has reportedly shuttered its office, and laid off at least the ...

How much does it cost to acquire a Facebook customer? - Gamesbrief

www.gamesbrief.com/2011/05/how-much-does-it-cost-to-acquire-a-facebook-customer/

May 9, 2011 ... Customer acquisition is one of the biggest challenges on Facebook. ... Some reports suggest that Zynga is spending $100 million a year on ...

Measuring the Lifetime Value of a Mobile Customer - Apptamin

www.apptamin.com/blog/lifetime-value-mobile-customer/

Jan 15, 2016 ... Customer lifetime value (CLTV) is at once both one of the most powerful ... director on the team behind Zynga's iPad and Facebook social casion app, ... For the sake of comparing LTV to the cost of customer acquisition, I'd ...

Key metrics from the biggest kids' digital games | Blog - Dubit

www.dubitlimited.com/blog/2012/12/14/key-metrics-from-the-biggest-kids-digital-games/

Dec 14, 2012 ... What about GREE's Customer Acquisition Cost? Then read on. ... 2012, Zynga, $0.33, The Wall Street Journal, June 14, 2012. 2009, Habbo ...

More Info

What is Lifelock's cost per customer acquisition? - Quora

www.quora.com

Dec 10, 2012 ... In LifeLock's earlier days, cost per customer acquisition was much lower, ranging from $30-$90 ... What is Zynga's customer acquisition cost?

The inside story of how mobile app developers acquire new customers

www.fiercedeveloper.com

Jul 20, 2012 ... The average mobile app user costs $1.26 to acquire ... Case studies: How Gameloft, Zynga and Glu Mobile acquire new customers ... on mobile games-- has offered a number of insights into its customer acquisition costs.

Zynga is actually MAKING $30 per paying user - Founderware

founderware.co

Jan 21, 2012 ... ... the true acquisition cost for Zynga of paying users across their social games. ... that Zynga was losing $150 on every new paying customer.