Mint's original acquistion costs were minimal as they acquired over 20,000 users
before launch, using a well crafted inbound based social media campaign that ...
According to LifeLock's S-1, their average cost of acquisition per member for
2011 was $130. ... What is/was Mint's customer acquisition cost? What line items
On mobile networks, user acquisition for Zynga varies. On a Pay-Per-Install basis,
Zynga has ... What is/was Mint's customer acquisition cost? What is the Cost of ...
Customer acquisition cost (CAC) is a metric that has been growing in use, along
with the emergence of Internet companies and web-based advertising ...
For a viable business model, LTV must exceed cost of customer acquisition. ...
Brainstorming for New Startup Ideas: A Framework to Spur Creative Thinking.
As we'll see, being a consumer financial startup was a big turn off for investors,
too. ... “Ideas are really nothing, it's all in the execution of that idea. .... According
to Patzer, they became so efficient that their cost of acquisition was under $1.
Dec 2, 2009 ... For example, Mint.com was not a naturally viral application but they had ... A few
ideas: you can reward users with discounts for inviting others (or gift ... 1.
understand your cap on customer acquisition cost by guesstimating the ...
May 18, 2016 ... About a year later I started Femgineer, and shared the origin story of Mint.com. ....
Reducing your burn rate because customer acquisition costs can be .... products
in my book: How to Transform Ideas into Software Products.
Feb 20, 2014 ... Cost per customer is a totally useless metric without taking into ... the WhatsApp
user base, and I have no idea what those ideas are, nor do I care. ... was not
simply paying ~$1200 per customer to acquire Simple's customers. ... Thought
they would get rid of the Financeworks brand, and replace it with Mint.
May 6, 2015 ... That's why it's so important to build customer loyalty and exceed expectations ...
Packaging inserts are low cost - Below we will discuss five package insert ... mini-
brochure, a Power Rangers card, a button, and a breath mint! .... Great post
Richard, thanks for sharing these awesome brand-building ideas!