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Who writes the copy on Apple's website? - Quora


Jan 9, 2012 ... Either Apple's in-house marketing group does or their ad agency who they've worked ... What's a good article/book/explanation of how to write website copy/ marketing descriptions like Apple? Copywriting: Who writes copy for ...

21 Snazzy Copywriting Examples: Get Inspired to Write Your Own ...


Jun 2, 2015 ... Need inspiration for your own website copy? Check out these 21 great copywriting examples from a variety of industries. ... 14. Apple. Apple's copywriters are marketing poets. Rhythm, rhyme ... But what I like even more are the infectiously enthusiastic descriptions of fakulty members (with a k of kourse!):.

How To Write Seductive Sales Copy Like Apple - KISSmetrics


Apple copywriters know exactly how to sell with words. ... A good headline focuses on one big idea – usually your most important benefit. ... When you're writing a headline for your web copy, what is the main message you want to ... Let's have a look at a portion of the description of the iPhone manufacturing process:.

How to Write an App Store Description | Copy Hackers


My biggest problem is figuring out how to write app descriptions for the various app stores I sell in. I can't figure out if that's more like web pages or “long form” (I just bought that .... Use as sparingly (or plentifully) as your audience requires; what's good for a ... And as long as Apple lets you make it (i.e., 4000 c...

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What is the 80/20 approach for writing good copy? - Quora


It sounds like you're looking to optimize your learning so you can get really good, really fast. .... What's a good article/book/explanation of how to write website copy /marketing descriptions like Apple? Why and how does copying good writing by ...

How to Write eCommerce Product Descriptions that Sell – VWO Blog


Sep 24, 2013 ... The best eCommerce descriptions create an impression at once. ... Reading beautiful descriptions on their website enriches the ... the primary features, unless the product is really complicated, like crane ... People don't buy what you do, they buy why you do it. .... Broken sentences used by Apple in its copy.

How to Write an Effective Meta Description (Yes, They Still Matter)


Feb 12, 2014 ... Learn how to write meta descriptions that engage searchers and ... But if you're not putting effort into your meta descriptions, you could be missing out on good website traffic ... Consider starting your meta descriptions with verbs like "Learn," ... Tell the searcher what they can expect by clicking on y...