The consumers a company wants to sell its products and services to, and to whom it directs its marketing efforts. Identifying the target market is an essential step in the development of a marketing plan. A target market can be separated from the mar...
A target market is a group of customers a business has decided to aim its
marketing efforts and ultimately its merchandise towards. A well-defined target
Definition: A specific group of consumers at which a company aims its products
and services . Your target customers are those who are most likely to buy from ...
Steps to defining your target market - How to identify your target customers by
asking whose problems your product or service solves.
It is your job, once you know who your best customers are, to 'target
' the group that you've identified even if you have competition.
If you go back to the basic reasons why people purchase goods or services, and can find ways to target
your efforts to that age group... More »
The consumers a company wants to sell its products and services to, and to
whom it directs its marketing efforts. Identifying the target market is an essential
Jun 22, 2010 ... How to Define Your Target Market. To build a solid foundation for your business,
you must first identify your typical customer and tailor your ...
Everybody talks about target markets and taking aim, but not everybody does it. ...
what they called “generational marketing”—instead of defining everybody by ...
Identify a profitable target market or niche for your business.
The plethora of known and unknown customer types means you have to decide
precisely who to market to, and 18- to 49-year-olds is no longer specific enough.