Mar 10, 2016 ... Most marketers know that it can be up to 5x more cost-effective to retain an
existing customer than to acquire a new one, yet only 16% of ...
Feb 23, 2015 ... Did you know that it costs five times as much to attract a new customer. Check out
our infographic, 'Customer Acquisition Vs. Retention Costs to ...
Sep 3, 2015 ... We've long argued that customer retention is undervalued and ... for marketing
spend vs customer retention (customer service and CRM).
(for example, the Customer Service Institute, Consumer Connections Corp., and
... Therefore the breakdown of acquisition versus retention related expenses.
Knowing where to put your marketing dollars is always a challenge. Here are
three reasons to feel secure about your investment in customer acquisition.
Annual Recurring Revenue (ARR), to Customer Acquisition Cost (CAC), to.
Customer ... (CRC) and the CRC Ratio — to assess and benchmark customer
retention .... what is customer success vs. customer marketing, but we've seen
Aug 2, 2013 ... Too many CMOs looking to increase their company's bottom lines are quick to
look “out there” for a solution. They focus their efforts on ...
Dec 10, 2015 ... Delving beyond the statistics of customer acquisition versus customer retention--
why not marry the two?
Aug 2, 2015 ... Is it better to focus on customer acquisition or retention? A new infographic from
Shankman Honig, it costs businesses five times as much to ...
Find new customers, or keep your current ones around? Here's a framework for
making the right choice between customer acquisition or retention.