Dec 2, 2014 ... Young athletes will form NIKE's target market in the future. We'll have more on
these opportunities and their potential later on in the series.
Nike's primary target audience for its products is athletes, according to the
company's 2014 letter to its shareholders. In its 2014 business overview, Nike
Apr 17, 2015 ... In total, the global market share for Nike is expected to be over 27% ... Nike
primarily targets consumers who are between 18-40 years of age.
Aug 20, 2013 ... The marketing strategy of Nike rested completely upon a product image ... At last,
Nike targets the users who are possible to build up product ...
Aug 26, 2014 ... The company sees enough opportunity in this market to grow ... strategies
outlined by sports giant Nike to achieve its stated target of $36 billion ...
Nike has huge range in its target market. They have wide range of different
products each targeting and appealing a specific group of people. They aim to
Unformatted text preview: 15 Secondary Target Market: Nike Free iD Running
shoes are also for young adults with a casual lifestyle and a fashionable taste.
Sep 9, 2013 ... Whatever the platform though, they strike a good balance between their core
brand messaging and what their target market really wants to hear ...
Nov 9, 2015 ... Nike sets aggressive revenue target for $50 billion by 2020. The women's
apparel market is now a competitive field with major retailers vying to ...
“At Nike, we believe it is not enough to adapt to what the future may bring – we're
creating the future we want to see through sustainable innovation.”.