Customer acquisition management is the set of methodologies and systems to
manage ... Various marketing techniques that are believed to be effective at
Customer ... nurturing or retention; Sales res...
Nov 15, 2015 ... Most marketers know that it can be up to 5x more cost-effective to retain an
existing customer than to acquire a new one, yet only 16% of ...
Jul 20, 2014 ... Knowing how to spend your marketing budget with confidence is always a ... in
acquisition, while only 18 percent will focus on retention.
Sep 3, 2015 ... We've long argued that customer retention is undervalued and should ... Post
tags:customer acquisition customer retention marketing budgets ...
Every business needs to balance their acquisition and retention efforts to ...
Acquisition expenses include marketing, promotions like discounts, labor and
Jun 23, 2015 ... See why acquisition is no longer enough to sustain your company and why
retention is so ... Acquisition Marketing vs Retention Marketing.
From retention programs to holistic customer loyalty strategies, Lenati helps
foster ... Customer Analytics and Insights · Customer Acquisition · Go-to-Market ...
of technologies—whether CRM or marketing platforms, loyalty platforms, social
Apr 21, 2015 ... The best ecommerce marketing strategies incorporate a balance of both
acquisition (offense) and retention (defense). Learn how to create a ...
Feb 23, 2015 ... Check out our infographic, 'Customer Acquisition Vs. Retention Costs to ... Online
Marketing Channel, Acquisition, Retention, Both Equally.
Knowing where to put your marketing dollars is always a challenge. Here are
three reasons to feel secure about your investment in customer acquisition.