PEST analysis describes a framework of macro-environmental factors used in the
environmental scanning component of strategic management. It is a part of the ...
PEST or PESTLE Analysis helps you understand your business environment, by
looking at Political, Economic, Socio-Cultural, and Technological factors.
PEST Analysis. A PEST analysis is an analysis of the external macro-
environment that affects all firms. P.E.S.T. is an acronym for the Political,
Economic, Social, ...
Introduction to the PEST analysis - Political, Economic, Social, and Technological
In this post we will be looking at the PESTEL Analysis in a bit more detail. A
PESTEL analysis is a framework or tool used by marketers to analyse and
PEST analysis is an acronym which stands for Political, Economic, Socio-cultural
and Technological. PEST is used to examine the business environment.
Feb 13, 2013 ... PEST or PESTEL analysis is a simple and effective tool used in situation analysis
to identify the key external (macro environment level) forces ...
We start with the Political forces. First of all, political factors refer to the stability of
the political environment and the attitudes of political parties or movements.
PEST stands for Political, Legal, Economical and Social factors. PEST is a
method used to analyse the marketing environment of the firm.
PEST Analysis is a framework that strategy consultants use to scan the external
macro-environment in which a firm operates. PEST is an acronym for the ...