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Category killer - Wikipedia


Companies that seem to dominate a retail or wholesale category are sometimes called category killers. An exceptionally aggressive ...

Category Killer Definition & Example | Investing Answers


Wal-Mart is a classic example of a category killer. By being cheaper, bigger, more convenient, and more well-known, it has an advantage over smaller stores ...

What are some examples of category killers? | Reference.com


Examples of category killers include Wal-Mart, Best Buy and Amazon. A category killer is a company, service or brand that has such a unique advantage that it is ...

Category killer - Marketing91.com


Jul 8, 2016 ... Category killer is predominantly a term used for large retail stores such as ... An Example – Imagine a Walmart opening in your neighborhood.

Death Knell for the Category Killers? - Harvard Business Review


Dec 19, 2011 ... Retailing is at a tipping point, with category killers — highly focused ... and Clicks monopolist in the electronics segment, is a prime example of ...

Category Killers, from Life in the USA: The Complete Guide for ...


Electronics giant Best Buy now has virtually no national competition, to give a prime example of a retail category killer. The huge home and building centers The ...

Definition of 'Category Specialists' - The Economic Times


... prices that can virtually kill a category of merchandise for other retailers. Therefore, they are also known as category killers. Example: Toys 'R' Us, Circuit City.

Category Killer - What Does It Mean? - Dave Manuel


The term "category killer" refers to the fact that the dominant company or product will "kill" everyone else in its category. Let's look at a few examples of "category ...

Category killer | Define Category killer at Dictionary.com


Category killer definition, a store, company, product, etc., that dominates a merchandise or ... Examples. Microsoft was once thought of as a category killer.

What is a Category Killer? (with pictures) - wiseGEEK


One example of a category killer is a retail chain that becomes so popular that other chains as well as local businesses are unable to attract a sizable portion of  ...

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Category Killer Definition | Investopedia


Category killers can attain this status by being cheaper, easier, bigger, or more ... One of the best examples of a category killer is Wal Mart, their chain has put ...

What Is a Category Killer? - Retail Business Terms - The Balance


Sep 30, 2016 ... For example, Best Buy would be considered a category killer for consumer electronics. Bed, Bath and Beyond would be considered a category ...

Retailing Revolution: Category Killers on the Brink - HBS Working ...


Retailing generally is at a tipping point, with category killers being the first significant .... The electronics, toys, and baby products categories, for example, already ...