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Category killer


Companies that seem to dominate a retail or wholesale category are sometimes called category killers. An exceptionally aggressive ...

Category Killer Definition | Investopedia


Category killers can attain this status by being cheaper, easier, bigger, or more ... One of the best examples of a category killer is Wal Mart, their chain has put ...

What Is a Category Killer? - Retail Business Terms - Retailing


A large retail chain store that is dominant in its product category. This type of store ... Examples: Best Buy is an example of an electronics category killer.

Category killer - Marketing91.com


Category killer is predominantly a term used for large retail stores such as Walmart which ... An Example – Imagine a Walmart opening in your neighborhood.

Retailing Revolution: Category Killers on the Brink - HBS Working ...


Retailing generally is at a tipping point, with category killers being the first significant .... monopolist in the electronics segment, is a prime example of this impact.

Category Killer - What Does It Mean? - Dave Manuel


The term "category killer" refers to the fact that the dominant company or product will "kill" everyone else in its category. Let's look at a few examples of "category ...

Death Knell for the Category Killers? - Harvard Business Review


Dec 19, 2011 ... Retailing is at a tipping point, with category killers — highly focused ... and Clicks monopolist in the electronics segment, is a prime example of ...

How Category Killers Can Still Win at Their Own Game - Kurt Salmon


Nov 11, 2013 ... Indeed, whereas category killers had built large stores to offer the ... Sporting goods retailer Bass Pro Shops, for example, features not only ...

category killer | AllBusiness.com


Definition for: category killer. ... Dictionary of Marketing Terms for: category killer ... goods chains, and office supply chains are examples of category killers.

big box retail


For other specialty retail categories, for example, eye glasses, a 5,000 ... Category killers are large specialty (niche) retailers that buy and sell in huge volumes at ...

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Category Killer Definition & Example | Investing Answers


Wal-Mart is a classic example of a category killer. By being cheaper, bigger, more convenient, and more well-known, it has an advantage over smaller stores ...

Category-killer on the prowl in India - timesofindia-economictimes


Jun 16, 2007 ... Best Buy (electronics), PetsMart (pet products), Office Depot (stationary) and Home Depot are prime examples of leading category killers.

Category killer | Define Category killer at Dictionary.com


Category killer definition, a store, company, product, etc., that dominates a merchandise or ... Examples. Microsoft was once thought of as a category killer.