Companies that seem to dominate a retail or wholesale category are sometimes
called category killers. An exceptionally aggressive ...
Wal-Mart is a classic example of a category killer. By being cheaper, bigger, more
convenient, and more well-known, it has an advantage over smaller stores ...
Retailing generally is at a tipping point, with category killers being the first
significant .... The electronics, toys, and baby products categories, for example,
Jul 8, 2016 ... Category killer is predominantly a term used for large retail stores such as ... An
Example – Imagine a Walmart opening in your neighborhood.
Jun 16, 2007 ... Best Buy (electronics), PetsMart (pet products), Office Depot (stationary) and
Home Depot are prime examples of leading category killers.
The term "category killer" refers to the fact that the dominant company or product
will "kill" everyone else in its category. Let's look at a few examples of "category ...
Dec 19, 2011 ... Retailing is at a tipping point, with category killers — highly focused ... and Clicks
monopolist in the electronics segment, is a prime example of ...
Category killer definition, a store, company, product, etc., that dominates a
merchandise or ... Examples. Microsoft was once thought of as a category killer.
Barrons Dictionary | Definition for: category killer. ... Large discount toy chains,
sporting goods chains, and office supply chains are examples of category killers.
Dec 4, 2007 ... It can cost a fortune for a company to pioneer a new category of product or
service. Digital cameras, for example. Or satellite radio. Or internet ...