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Integrated marketing communications - Wikipedia
Integrated marketing communications (IMC) is an expansion of modern and traditional marketing strategies, to optimise the communication of a consistent ... More »

Integrated Marketing Remains The Holy Grail For Marketers And ...


Aug 4, 2014 ... Yes boys and girls I am back with yet another article on the topic of integrated marketing communications, cross-channel marketing, ...

Integrated Marketing Communications - Then And Now - Forbes


May 31, 2012 ... Integrated Marketing Communications - Then And Now ... in an article entitled What Schoolhouse Rock And Integration Have In Common which ...

7 Ways to Create a Successful Integrated Marketing Campaign | CIO


Feb 26, 2014 ... Marketing experts share their strategies for developing a successful marketing ... and Rally, an agency that specializes in integrated marketing communications. ... To comment on this article and other CIO content, visit us on ...

Integrated Marketing: If You Knew It, You'd Do It - Bloomberg


May 10, 2012 ... If it ain't broke, don't fix it, is such a cliché that it has spawned its own cliché: If it ain't broke, break it. Unfortunately, that's just what many ...

The Importance of Integrated Marketing Communications | Chron.com


Integrated marketing communications is an approach to planning ... in press releases and feature articles, you reinforce the messages in the advertising.

Integrated Marketing Communications Articles


The page contains list of all the articles on - Integrated Marketing Communications.

Integrated marketing communications - Smart Insights Digital ...


The characteristics of integrated marketing communications have been summarised by Pickton ... View all blog articles on Integrated marketing communications.

Journal of Integrated Marketing Communications | JIMC


The JIMC Committee is comprised of bright and ambitious graduate students in Medill's IMC masters program. Committee members solicit and edit articles that ...

Case Study: Coca Cola Integrated Marketing Communications ...


Mar 11, 2015 ... This case study examines the Coca Cola IMC approach as described ... statistical figures of journalists hosted, number of articles published etc.