The History of PC Richard & Son: From Humble Beginnings to a Household Name

PC Richard & Son is a leading appliance and electronics retailer in the United States, known for its wide selection of high-quality products and exceptional customer service. The company has come a long way since its humble beginnings in 1909, when Peter Christian Richard first opened his hardware store in Bensonhurst, Brooklyn.

The Early Years

Peter Christian Richard was born in Germany and came to the United States with his family in the late 1800s. He started his business by selling phonograph horns and records from a pushcart on the streets of Brooklyn. In 1909, he opened his first store at 120 East 14th Street in Manhattan, which specialized in selling phonographs, radios, and other electronic equipment.

In the early years of the business, PC Richard & Son faced many challenges. World War I disrupted trade and made it difficult to import goods from Europe. The Great Depression also had an impact on sales as people had less disposable income to spend on luxury items like radios and phonographs.

Expansion and Growth

Despite these challenges, PC Richard & Son continued to expand its product line and grow its customer base. In the 1930s, the company began selling refrigerators and other household appliances. During World War II, PC Richard & Son supplied electronics for military use.

In the post-war era, PC Richard & Son continued to grow rapidly as more people purchased televisions and other electronic devices for their homes. The company expanded into new markets across New York City and opened its first suburban location on Long Island in 1954.

Innovation and Technology

Throughout its history, PC Richard & Son has been at the forefront of innovation in technology. In the early days of radio broadcasting, the company sponsored programs featuring famous performers like Bing Crosby and Rudy Vallee. In the 1950s, PC Richard & Son was one of the first retailers to sell color televisions.

In recent years, PC Richard & Son has continued to innovate with new technology like smart home devices and virtual reality. The company has also embraced e-commerce and offers customers the ability to shop online and pick up their purchases in-store.

Commitment to Customer Service

One of the key factors in PC Richard & Son’s success over the years has been its commitment to exceptional customer service. From its early days, the company has focused on building strong relationships with its customers by providing personalized service and expert advice.

Today, PC Richard & Son continues this tradition with a team of highly trained sales associates who are knowledgeable about the latest technology and can help customers find the perfect product for their needs. The company also offers installation services and a range of financing options to make it easier for customers to purchase high-quality appliances and electronics.


PC Richard & Son has come a long way since its humble beginnings as a pushcart vendor selling phonographs on the streets of Brooklyn. Today, it is a household name with a reputation for quality products, innovative technology, and exceptional customer service. As the company continues to grow and evolve, it remains committed to its founding principles of providing customers with the best possible shopping experience.

This text was generated using a large language model, and select text has been reviewed and moderated for purposes such as readability.