en.wikipedia.org/wiki/Branded_content

Branded content is the practice of marketing via the creation of content that is funded or outright .... Advertising Age felt that despite lukewarm reception and viewership, "as case studies for successful branded entertainment, they've become the ...

tarproductions.com/what-is-branded-entertainment-and-why-should-you-care

Since the dawn of video, companies have been successfully using branded entertainment to connect with customers, improve brand awareness, and drive ...

www.skyword.com/contentstandard/creativity/branded-entertainment-growing-twice-as-fast-as-advertising-spend-study-finds

Apr 23, 2018 ... Sixteen billion dollars—that, according to the 2018 Global Branded Entertainment Forecast from research firm PQ Media, is the size of the ...

www.forbes.com/sites/forbesagencycouncil/2017/08/24/branded-entertainment-is-worthy-of-your-money-and-time

Aug 24, 2017 ... And there is an alternative: a new trend towards what marketers call branded entertainment, the ambitious initiatives where companies dare to ...

www.feedough.com/brand-integration-branded-entertainment

Jul 24, 2018 ... This new trend is brand integration. We all must have witnessed some form of branded entertainment where the script of a TV show or film ...

www.chiefmarketer.com/how-branded-entertainment-can-save-advertising

Jun 21, 2016 ... The Future Is Branded Entertainment. The marketing industry faces a dramatic shift ahead. As traditional advertising inventory is squeezed out ...

www.adlibbing.org/2018/12/14/3-examples-of-branded-entertainments-inevitable-future

Dec 14, 2018 ... Branded entertainment: What is it? Why are brands using it? Why it is marketing's inevitable future? Learn here:

ben.productplacement.com/TV-Film-Integration

We are brand integration experts, providing brand partners solutions across the world's streaming, TV, film, and influencer programming.

www.adweek.com/agencies/pj-pereira-explains-what-brands-and-agencies-need-to-know-about-branded-entertainment-with-this-new-book

Jun 4, 2018 ... PJ Pereira Explains What Brands and Agencies Need to Know About Branded Entertainment With This New Book. First book by a Cannes ...