en.wikipedia.org/wiki/University_of_California

University of California logo.svg. The University of California (UC) is a public university system in the U.S. state of California.

brand.universityofcalifornia.edu/guidelines/identity-elements.html

The official UC wordmark is the approved relationship between the words “ University,” “of,” and “California” ... University of California Wordmark Logo single line ...

www.aiga.org/the-uc-logo-controversy

Jan 8, 2013 ... By now there must be few people who are unaware of the recent uproar surrounding the University of California's rebranding effort. Seldom ...

99percentinvisible.org/episode/episode-69-the-brief-and-tumultuous-life-of-the-new-uc

Dec 31, 2012 ... If you're not from California, or missed this bit of news, the University of California has a new logo. Or rather had a new logo. To be more precise ...

www.huffpost.com/entry/uc-logo-fail-new-unpopular-design_n_2293610

Dec 13, 2012 ... If you haven't been held hostage in a wi-fi deprived hole this week, you've probably heard about the new University of California logo. In honor ...

www.logodesignlove.com/university-of-california

Dec 4, 2012 ... “This video [below] explains the genesis of the University of California systemwide logo. It's part of a broader initiative — the first in its 143-year ...

www.insidehighered.com/news/2012/12/17/how-could-university-california-have-avoided-logo-mess

Dec 17, 2012 ... The University of California system on Friday opted to stop defending a new logo that was the subject of widespread derision and anger.

www.insidehighered.com/news/2012/12/10/u-californias-new-logo-sparks-outrage

Dec 10, 2012 ... Students and alumni campaign to kill the new symbol for the University of California.

www.underconsideration.com/brandnew/archives/ic_uc_we_all_c_for_california.php

Nov 20, 2012 ... Starting in September, UC introduced a new logo and identity. No design credit given. And no specifications shared as to how, or if at all, this ...